Arali Alvarado
Arali Alvarado is a Senior Account Executive at Alluvit Media. She holds a bachelor’s degree in business from Eastern Washington University. Her passion for developing strong relationships with clients along with her extensive knowledge of OOH advertising have awarded her the Top Salesperson of the Year for three consecutive years. When not working, Arali enjoys traveling and cooking.
Read Posts by Arali
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Can You Create Billboard Art in Canva?
Thanks to the emergence of free or low-cost design software, we now live in an era where anyone can choose to call themselves a “graphic designer.” This isn’t always a…
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Self-Driving Cars and Outdoor Media
We live in an age majorly defined by developments in technology. In recent years, the rise of self-driving cars has many wondering what the roads and highways will look like…
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Hiring Marketing Professionals: Tips + Common Mistakes
The right marketing team can make or break your business. Find the right people and your leads will skyrocket. Make the wrong call and watch your business plateau—or plummet. Whether…
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How to Increase Insurance Sales
When hard times hit, we all want to know that the things we care about most are protected—and a great insurance plan can provide that confidence. But if you’re an…
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Budget-Friendly Billboard Options
Building out the perfect marketing plan for your business can be intimidating. You want to maximize your ROI and utilize your resources well—but where will you get the most bang…
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Is Social Media Advertising Effective?
In today’s modern landscape, many consider social media to be the end-all-be-all of marketing and advertising, and for good reason—over 4.8 billion people use social media worldwide, making it a…
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Mural Advertising: Design a Creative and Engaging Mural Ad
In a world driven by aesthetics, mural advertising is rapidly gaining popularity by the day. These colorful, creative ads stand out amidst the rest of the cityscape, drawing attention and…
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The Four Ps of Marketing Explained
If you’ve ever taken a marketing class, you’ve likely heard of the Four Ps of Marketing: Product, Price, Place, and Promotion. First introduced by E. Jerome McCarthy in the 1960s,…
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The Psychology of Outdoor Advertising
When you drive past a billboard, how often do you remember what it said? More importantly, why do you remember it? That’s the power of psychology in outdoor advertising. Understanding…
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What is the Halo Effect? Explained
First impressions are everything, especially when it comes to marketing. If you’ve ever caught yourself thinking someone was more trustworthy just because they were good-looking or made a similar snap…