Category: Out of Home 101

  • How Much Does a Billboard Near the Space Needle Cost?

    How Much Does a Billboard Near the Space Needle Cost?

    When you think of Seattle, chances are the Space Needle comes to mind. Every year, more than a million visitors flock to Seattle’s iconic Space Needle, a symbol of innovation…

  • Do’s and Don’ts of Political Billboard Advertising

    Do’s and Don’ts of Political Billboard Advertising

    When election season rounds the corner, political billboards pop up everywhere. But the process of political campaign advertising isn’t cut and dry. It’s important to be aware of regulations to…

  • How Much Does It Cost to Advertise On the Las Vegas Strip?

    How Much Does It Cost to Advertise On the Las Vegas Strip?

    For brands looking to win big, renting a billboard along the Las Vegas Strip can help them hit the jackpot. Advertising on the Las Vegas Strip is a lucrative opportunity…

  • Digital vs. Static Billboards

    Digital vs. Static Billboards

    Billboards come in all sorts of shapes and sizes. You’re not limited to just the standard 14’x48’ static board you likely see the most along the highway (although it is…

  • Which States Ban Billboards?

    Which States Ban Billboards?

    Billboards are an excellent way for businesses to resonate with their target audience and have proven to generate a high return on investment (ROI) for advertisers. However, not all states…

  • How Are Billboard Impressions Calculated?

    How Are Billboard Impressions Calculated?

    Creating an advertising campaign is no small feat so it’s important to ensure that people will actually see it; it’s also important to ensure that you’re not breaking the bank…

  • How Long Does a Billboard Stay Up? All About Campaign Durations

    How Long Does a Billboard Stay Up? All About Campaign Durations

    The best marketing campaigns have timelines so that you can analyze the effectiveness of your efforts over a set period of time. Too short of a campaign and you may…

  • How to Succeed With Real Estate Advertising

    How to Succeed With Real Estate Advertising

    Navigating the world of real estate marketing can feel like you’re facing endless competition, with countless others vying for the attention of potential buyers or tenants.  How can you launch…

  • How Much Does a Billboard Cost in Los Angeles?

    How Much Does a Billboard Cost in Los Angeles?

    The City of Angels has long represented an opportunity for stardom for aspiring actors and creatives. But they’re not the only ones who can make it big in Los Angeles.…

  • Social Media vs. Traditional Media: Pros & Cons

    Social Media vs. Traditional Media: Pros & Cons

    Memes. Reposts. Viral videos. With the constant movement, it’s easy to get caught up in the allure of social media advertising. Yet, amidst the digital frenzy, traditional media like billboards…