Billboard Cost Calculator

Wondering how much a billboard costs? This free billboard price calculator gives you an instant cost estimate for out-of-home advertising in your area — just tell us where you want to advertise, and we'll show you real available billboards and a matching price range.

Quick billboard cost estimate — no details needed

Pick a format, market, and flight length for an instant ballpark, drawn straight from our real billboard inventory.

Format select one or both
Size select one or more
Market
Flight length
Estimated cost · per 4-week cycle
Estimated CPM
Total · 4-week flight

Planning estimates only, based on real inventory. Actual rates vary by the exact unit, impressions, visibility, demand, and season. Longer flights may qualify for multi-cycle discounts.

See real billboard prices near you

Enter a location for a live estimate from currently available boards — with photos and links to each unit.

Per 4-week period, per board
Estimated impressions per board, per week

How much does a billboard cost?

Billboard costs vary widely by market, board size, and whether the display is digital or static. As a rough guide, a four-week period can range from a few hundred dollars for smaller posters in rural markets to $10,000 or more for premium digital bulletins in major metros. The billboard cost calculator above estimates a price range from real, currently available inventory near you — a far better starting point than a national average.

How does this billboard price calculator work?

Enter your target location, set a search radius, choose a board format and campaign length, and you'll get an instant price estimate plus real billboards that match — no waiting on a sales quote to start planning your out-of-home campaign.