Billboards in Bernalillo, NM

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 63 boards in Bernalillo, the average is $2,386.44 per 4-week period, which works out to a $6.03 CPM.

It depends on what you're trying to accomplish, but out of 29 boards in Bernalillo, these get put on proposals the most:

1. 1. #21394 — 1465 RIO RANCHO BLVD Billboard
2. 2. #75018 — I 25 W/L.58SMP243 MP 242.42 Billboard
3. 3. #88847 — 1465 RIO RANCHO BLVD Billboard
4. 4. #16168 — US 550 W/L.55SMP014 MP13.45 Billboard
5. 5. #24723 — US 550 W/L.60SMP015 MP 14.40 Billboard

Tell us about your campaign and we'll narrow it down from there.

Bernalillo is 10,477 people, so it's a tight market with less competition for eyeballs. Median age is 42.4, an older audience that tends to respond to straightforward messaging. Average commute is 25 minutes, so there's real windshield time for boards to register. 64.7% of the population is Hispanic/Latino, which is worth factoring into your creative.

Here's the full breakdown:

In Bernalillo, the industries we work with most are Healthcare, Non-Profit, Retail, Entertainment, and Education. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Bernalillo has Bulletin, Digital Bulletin, Junior Poster, Poster, Premiere Panel, and Digital Poster. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 29 boards in Bernalillo, the average is about 114,337 impressions per week. Add it all up and you're looking at roughly 13,263,096 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

May, April, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.