2 theaters · 32 screens

Movie Theater Advertising in Boston, MA

Cinema advertising on 32 screens in Boston, MA.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

2

Theaters

32

Screens

62,100

4-Week Impressions (est.)

664K

City Population

More than half of residents hold a bachelor's degree or higher, and the median age is 33.2. That adds up to an educated, professionally active audience with real purchasing power.

Cinema advertising in Boston reaches an estimated 102,400 moviegoers per month across 2 theaters and 32 screens, including Boston Common 19 and AMC Causeway at the Garden 13. These are high-traffic urban venues. Audiences skew younger than typical TV viewers, are largely cord-free, and reflect the city's demographic mix. The average commute runs 30 minutes, which means Bostonians spend a lot of time out of the home, a practical advantage for local and regional brands that want to reach people before or after the workday rather than on the couch.

Theaters in Boston, MA

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

How much does cinema advertising in Boston cost?

A 4-week campaign at a single Boston theater typically runs $1,650 to $7,550, depending on the venue and how many screens you take. Boston has 2 theaters in our cinema network.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

What types of businesses advertise in Boston movie theaters?

Common advertisers include quick-service and full-service restaurants, automotive dealerships, local universities and hospitals, financial services firms, retail brands, and entertainment venues. Boston has one of the highest concentrations of college graduates and healthcare and tech professionals in the country, which makes it a strong market for brands targeting affluent, purchase-ready consumers.

Where exactly do ads appear in the theater?

Ad placements span the full theater environment: on-screen pre-show segments running 15 to 30 minutes before the feature, static and digital lobby displays, and in some locations, restroom and concession signage. On-screen placements draw the highest attention, documented at 2 to 6 times the rate of live sports and 6 to 16 times that of social and digital media.

How does cinema advertising compare to TV or streaming in Boston?

Boston moviegoers skew younger, with a median age of 30, and 60% are cord-cutters or cord-nevers. Broadcast and cable TV miss them almost entirely. Cinema also outperforms CTV and YouTube on attention metrics. Nationally, documented outcomes include a 34% lift in auto dealership foot traffic and 53% incremental retail visits.

How long does a typical Boston cinema campaign run?

The standard campaign window is 4 weeks, matching typical film cycles and giving advertisers consistent exposure across multiple showtimes and audiences. Longer flights are available and work well for brand-building goals. Shorter runs tied to specific promotions or openings can also be arranged, depending on inventory availability.

Are there any advertising categories that cannot run in Boston theaters?

Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted in this network. These restrictions apply nationally and consistently across all theater locations, including Boston Common 19 and AMC Causeway at the Garden 13. Advertisers in regulated industries should confirm category eligibility before planning a campaign.

Ready to advertise in Boston?

Call for pricing tailored to your dates, film slate, and targeting.