1 theater · 12 screens
Cinema advertising on 12 screens in Hermitage, PA.
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Ice Age: Boiling Point
Feb 5
Narnia: The Magician's Nephew
Feb 12
The Exorcist: Martyrs
Mar 12
Sonic the Hedgehog 4
Mar 19
Godzilla x Kong: Supernova
Mar 26
The Legend of Zelda
Apr 30
Star Wars: Starfighter
May 28
How to Train Your Dragon 2
Jun 11
Spider-Man: Beyond the Spider-Verse
Jun 18
Shrek 5
Jun 30
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Hermitage, PA is part of the Youngstown market and has one cinema, Shenango Valley Cinemas, with 12 screens and an estimated 19,200 monthly moviegoer impressions. For local advertisers, that concentration means every dollar works in a single, well-defined venue reaching a consistent, captive audience.
The city's median household income is $72,464, and the median age is 49.1. That's a financially stable population that tends to make deliberate purchasing decisions. Another 35.8% hold a bachelor's degree or higher, and the average commute runs 21.2 minutes. Cinema advertising reaches these residents when it counts most: before a film they chose to see, in a setting where scroll-and-skip habits don't apply. There's no competing for attention the way digital and streaming placements require.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign in Hermitage typically runs $1,350 to $2,450, depending on how many screens you take and which placements you use.
Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.
Shenango Valley Cinemas delivers an estimated 19,200 monthly moviegoer impressions across its 12 screens. Over a standard 4-week campaign, your ad runs before every showing on your purchased screens, reaching Hermitage-area residents repeatedly in a single-screen, distraction-free environment. That format drives higher recall than digital or broadcast placements.
Ads run during the pre-show sequence on the big screen, directly before the feature film. The audience is already seated and watching, not scrolling through a phone. Cinema advertising earns attention ratings 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital media, according to independent measurement.
Local TV and streaming have a cord-cutting problem. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, so cinema often reaches people you simply can't find on cable. Attention in the cinema environment is documented as significantly higher than CTV and YouTube. Campaigns have produced results like 53% incremental retail visits and 34% increases in auto dealership foot traffic.
Restaurants, auto dealers, healthcare providers, real estate agencies, retailers, and financial services all advertise regularly in markets like Hermitage. The local audience skews toward established, higher-income households, with a median income of $72,464 - a profile that suits considered purchases well. QSR brands have documented 2 to 3 times return on ad spend in cinema campaigns nationally.
Yes. Cinema advertising does not accept campaigns for alcohol, tobacco, firearms, cannabis, or political candidates and causes. These restrictions apply across the theater network regardless of market. Advertisers in those categories should explore other channels. All other legal business categories are generally eligible, subject to creative review and content standards.
Call for pricing tailored to your dates, film slate, and targeting.