4 theaters · 61 screens
Cinema advertising on 61 screens in Louisville, KY.
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Ice Age: Boiling Point
Feb 5
Narnia: The Magician's Nephew
Feb 12
The Exorcist: Martyrs
Mar 12
Sonic the Hedgehog 4
Mar 19
Godzilla x Kong: Supernova
Mar 26
The Legend of Zelda
Apr 30
Star Wars: Starfighter
May 28
How to Train Your Dragon 2
Jun 11
Spider-Man: Beyond the Spider-Verse
Jun 18
Shrek 5
Jun 30
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Louisville's cinema market covers 4 theaters and 61 screens, generating an estimated 122,000 monthly moviegoer impressions across one of the South's more commercially active mid-major markets. The East End retail corridor, Blankenbaker, and Preston Crossing all have theater presence, and the audiences those locations draw are hard to reach through traditional TV or streaming buys.
Cinema works well here for local retailers, healthcare systems, universities, restaurants, and regional auto dealers. The format holds attention in a way digital and connected TV don't. Moviegoers are in their seats, the screen is large, and there's no scrolling past your message.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at a single Louisville theater typically runs $1,300 to $3,700, depending on the venue and how many screens you take. Louisville has 4 theaters in our cinema network.
Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.
Common advertisers include regional restaurant chains, healthcare systems, colleges and universities, auto dealerships, law firms, financial services, and retail brands. Cinema works well for any business that needs high-attention, unskippable exposure to a local audience. Auto advertisers have seen a 34% lift in foot traffic. Retailers have documented 53% incremental visit increases.
Ads run in the pre-show programming on the main screen before the feature film. It's a full-motion, full-sound spot shown to a seated audience in a dark auditorium. No second screens, no scroll feeds, no skip buttons. Attention ratings run 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital placements.
TV and streaming buys in Louisville run into a real problem: 60% of moviegoers are cord-cutters or cord-nevers. Cinema reaches those audiences when other formats can't. Attention levels beat CTV and YouTube benchmarks, and the format is unskippable. For QSR brands, documented lift studies show cinema producing 2 to 3 times return on ad spend.
Nationally, the median moviegoer age is 30, younger than audiences on Netflix, Hulu, and NFL broadcasts. The cinema audience is 62% multicultural, and roughly 50% of moviegoers attend as part of a family group. Louisville's suburban corridors and retail hubs around Blankenbaker and Preston Crossing draw a broad demographic that skews younger and more diverse than most traditional media buys.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted in this cinema network. These restrictions apply regardless of campaign size or budget. If your business falls into one of these categories, cinema advertising is not available as a channel in Louisville or any other market we work with.
Call for pricing tailored to your dates, film slate, and targeting.