1 theater · 10 screens
Cinema advertising on 10 screens in Mountainside, NJ.
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Ice Age: Boiling Point
Feb 5
Narnia: The Magician's Nephew
Feb 12
The Exorcist: Martyrs
Mar 12
Sonic the Hedgehog 4
Mar 19
Godzilla x Kong: Supernova
Mar 26
The Legend of Zelda
Apr 30
Star Wars: Starfighter
May 28
How to Train Your Dragon 2
Jun 11
Spider-Man: Beyond the Spider-Verse
Jun 18
Shrek 5
Jun 30
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Mountainside, NJ is a small, affluent community in Union County with a median household income of $210,100 and a population of just under 7,000. With 66% of residents holding a bachelor's degree or higher and a median age of nearly 49, this is an educated, established audience that conventional advertising rarely reaches effectively.
The Mountainside 10 is the town's only cinema, generating an estimated 32,000 monthly moviegoer impressions across 10 screens. For brands targeting high-income suburban households in New Jersey, cinema advertising in Mountainside puts your message in front of an attentive local audience that streaming platforms and social media simply don't reach the same way.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign in Mountainside typically runs $1,500 to $3,950, depending on how many screens you take and which placements you use.
Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.
Financial services, luxury home goods, real estate, healthcare practices, and local professional services are well suited to this market. The median household income exceeds $210,000, and 66% of residents hold a bachelor's degree or higher. That puts this audience squarely in the range brands want when targeting affluent, educated consumers who take time with purchase decisions.
Ads run on screen before the feature film begins, during the pre-show segment that plays after audiences are seated. Full-screen, full-sound, no skip option, no competing content. Attention research shows cinema outperforms live sports by 2 to 6 times and social or digital media by 6 to 16 times.
Streaming and local TV audiences can skip, mute, or multitask. Cinema audiences cannot. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, so a large share of this audience is simply out of reach through traditional broadcast. In a market like Mountainside, where household incomes are high and media habits are selective, cinema fills a real gap.
Four weeks is the standard minimum campaign length. Mountainside has one theater with 10 screens, so a single-theater buy covers the entire city. There's no need to purchase a broader regional package to reach this community. That makes the Mountainside 10 a clean, contained option for hyper-local targeting.
Yes. Cinema advertising does not accept ads for alcohol, tobacco, firearms, cannabis, or political candidates or causes. These restrictions apply in every market. If your business falls outside these categories, getting approved is straightforward. Alluvit Media can confirm eligibility and walk through creative requirements before a campaign starts.
Call for pricing tailored to your dates, film slate, and targeting.