6 theaters · 81 screens

Movie Theater Advertising in Sacramento, CA

Cinema advertising on 81 screens in Sacramento, CA.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

6

Theaters

81

Screens

204,300

4-Week Impressions (est.)

525K

City Population

Sacramento is a mid-size market with real advertising potential. With 524,802 residents, a median household income of $83,753, and a median age of 35.7, the city draws a working, spending audience that is actively out in the world. Six movie theaters and 81 screens generate an estimated 194,400 monthly moviegoer impressions across the metro area.

Campaigns run across top venues including Century 16 Greenback Lane and XD, Natomas Marketplace, and Arden Center 14. The audience skews younger than most traditional media, with 60% identifying as cord-cutters or cord-nevers. For local and regional advertisers trying to reach Sacramento consumers, cinema offers something digital and streaming cannot: a captive audience in a distraction-free environment with measurable outcomes.

Theaters in Sacramento, CA

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

What does it cost to advertise in Sacramento movie theaters?

A 4-week campaign at a single Sacramento theater typically runs $2,000 to $4,200, depending on the venue and how many screens you take. Sacramento has 6 theaters in our cinema network.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

What types of businesses advertise in Sacramento cinemas?

Common advertisers include quick-service restaurants, auto dealerships, healthcare providers, local universities, financial services, and retail brands. Cinema advertising has documented lift results: QSR brands see 2 to 3x return on spend, auto advertisers see 34% increases in foot traffic, and retail brands report 53% more incremental store visits.

Are there any industries that cannot advertise in Sacramento movie theaters?

Yes. Cinema advertising does not accept campaigns for alcohol, tobacco, firearms, cannabis, or political candidates and causes. These restrictions apply across all theaters in the Sacramento market, regardless of campaign size or budget.

How does cinema advertising compare to TV or streaming in Sacramento?

Cinema delivers 2 to 6 times the attention of live sports and 6 to 16 times the attention of social and digital placements. In Sacramento, 60% of moviegoers are cord-cutters or cord-nevers, meaning cinema reaches consumers who are largely unavailable through traditional broadcast or cable buys.

Where exactly do ads appear in Sacramento theaters?

Ads run on screen before the feature film begins, in the pre-show programming block. Depending on campaign configuration, placements can also include lobby screens and digital displays. On-screen ads run at full volume in a darkened room with no competing distractions, which is why cinema consistently produces high attention scores.

How long does a typical Sacramento cinema ad campaign run?

The standard campaign length is four weeks, matching typical film rotation cycles. Campaigns can run across multiple 4-week flights for sustained reach. With 194,400 estimated monthly impressions available across Sacramento's 81 screens, even a single-theater buy builds real frequency over that window.

Ready to advertise in Sacramento?

Call for pricing tailored to your dates, film slate, and targeting.