Billboard Advertising in California's 12th Congressional District
Billboard advertising in California's 12th Congressional District provides campaigns and PACs with a cost-effective way to build name recognition and drive messaging across California communities.
We've pulled a sample of 1,834 billboards in this district to help you start planning your campaign. The district is represented by Lateefah Simon (D) and covers San Francisco, Oakland, Hayward, Berkeley, Richmond and surrounding areas.
Request a ProposalShowing a sample of billboard locations in this district. Many more are available. Request a Proposal for the full list.
District Overview
| Representative | Lateefah Simon D |
| Billboards Shown | 1,834+ |
| Key Areas | San Francisco, Oakland, Hayward, Berkeley, Richmond |
District Demographics
| Population | 5,998,842 |
| Median Household Income | $108,856 |
| Median Age | 38.7 |
| College Educated | 54.2% |
| Homeownership | 44.7% |
| Avg Commute | 33.4 min |
Billboard Inventory in California's 12th Congressional District
Here are some of the billboard locations in this district. For the full list with rates and availability, request a proposal.
- Media Type: Digital Bulletins
- US 101 S/O Millbrae Ave F/NW
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- Media Type: Digital Liveboards
- Caltrain 4th and King
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- Media Type: Wallscape
- Marina District – Lombard St (Hwy 101) & Webster St
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- Media Type: Wallscape
- SoMa – Mission St & 9th St
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- Media Type: Wallscape
- Oakland – Telegraph Ave & West Grand Ave
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- Media Type: Wallscape
- Bayview – Jerrold Ave & Bayshore Blvd
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- Media Type: Wallscape
- Marina District – Lombard St b/w Fillmore St & Steiner St
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- Media Type: Ferry Interior Poster (set of 10)
- San Francisco Bay Ferry Fleet Interior
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- Media Type: Wallscape
- SoMa – Harrison St & 2nd St
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- Media Type: Wallscape
- SoMa – Harrison St & 2nd St
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- Media Type: Wallscape
- SoMa-10th St & Sheridan St
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- Media Type: Wallscape
- SoMa-Mission St & 7th St
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- Media Type: Wallscape
- SoMa-Mission St b/w 5th St & 6th St
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- Media Type: Digital Bulletins
- US 101 & South Airport Blvd F/N
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- Media Type: Digital Bulletins
- E/L US 101 & South Airport Blvd F/S
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- Media Type: Digital Bulletins
- US 101 S/O Millbrae Ave F/SE
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- Media Type: Digital Bulletins
- US 101 S/O Millbrae Ave F/NW
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- Media Type: Digital Bulletins
- US 101 S/O Millbrae Ave F/SE
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- Media Type: Digital Bulletins
- I-880 & 500' North of Maritime F/S
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- Media Type: Digital Bulletins
- N/L I-580 east of Mandela Parkway (ESA) F/W
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- Media Type: Digital Bulletins
- I-80 1500 ft N/O University (Berkeley) E/S F/N
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- Media Type: Digital Bulletins
- Bay Bridge & Toll Plaza F/W
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- Media Type: Full Side
- San Mateo Transit
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- Media Type: Ultra Super King
- San Mateo Transit
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Need More Options?
Request a proposal to see all available inventory in this district.
Billboard Advertising Costs in This District
$8.12 AVG CPM
Cost per 1,000 impressions
$12,002.83 AVG COST
Per board, 4-week campaign*
1,477,449 AVG IMPRESSIONS
Per board, 4-week campaign
*Estimates based on current market data. Actual prices vary by location, size, and campaign duration.
Why Billboard Advertising Works for Political Campaigns in California
- Unskippable voter reach — billboards can't be blocked, skipped, or muted
- Geographic precision — place boards within district boundaries
- High frequency — commuters see your message daily
- Rapid response — digital boards update creative in hours
- Complements digital — reinforces CTV, social, and display campaigns
- Compliance-friendly — easy to include required disclaimers
How to Buy Billboard Advertising in California's 12th Congressional District
1. Request Inventory
Tell us your target districts, timeline, and budget. We'll pull available boards within 24 hours.
2. Review Proposal
We'll send a proposal with locations, photos, rates, and impression data.
3. Launch Campaign
Approve boards, send creative, and your campaign goes live. Typical lead time: 2-4 weeks.
Frequently Asked Questions About Billboards in California's 12th Congressional District
How many billboards are available in California's 12th Congressional District?
We've pulled 1,834+ billboard locations in and around California's 12th Congressional District as a starting point. These cover California and the surrounding area. Many more are available — request a proposal for the full list with rates.
How much does billboard advertising cost in California's 12th Congressional District?
In California's 12th Congressional District, a 4-week billboard campaign averages about $12,002.83 per board, with a CPM around $8.12.
Pricing varies by size, format, location, and duration. Digital boards tend to have shorter minimums and more flexible scheduling. Request a proposal for exact rates on specific locations.
Who is the current representative for California's 12th Congressional District?
California's 12th Congressional District is currently represented by Lateefah Simon (Democrat).
Nearby Congressional Districts
Running a multi-district campaign? We can package billboard inventory across adjacent districts for consolidated pricing.
Ready to Reach Voters in California's 12th Congressional District?
Tell us about your campaign and we'll send available billboard inventory within 24 hours.
Request a Proposal