2 theaters · 29 screens
Cinema advertising on 29 screens in Asheville, NC.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Asheville, NC gives advertisers a concentrated, high-value audience in a mid-size mountain market. The city's median household income is $67,221, median age is 40.7, and 52% of residents hold a bachelor's degree or higher. That profile skews educated and economically active. Two theaters and 29 screens generate an estimated 58,000 moviegoer impressions per month across the Greenvll-Spart-Ashevll-And market.
Cinema advertising reaches people who have largely moved away from traditional TV. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, and attention scores run 6 to 16 times higher than social and digital placements. For Asheville advertisers, that translates into measurable outcomes: retail campaigns have documented 53% incremental visit lifts, and auto advertisers have seen 34% foot traffic increases. A four-week campaign at Biltmore Grand Stadium 15 or The Carolina Cinemark starts at $1,148, making cinema a practical channel for regional and local budgets.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,150 – $2,460 | Tier 3 market rates | up to 29,000 imps/theater |
| Citywide (all 2 theaters) | $2,380 – $4,760 | Tier 3 market rates | ~58,000 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater four-week campaign runs $1,148 to $2,460, depending on screen count and placement type. To cover both theaters citywide, budget $2,378 to $4,756 for four weeks. Asheville is a Tier 3 market with a CPM range of $37 to $45, which holds up well against broadcast TV and most digital video placements in the region.
The two main advertising locations are Biltmore Grand Stadium 15 and The Carolina Cinemark, together covering 29 screens. Campaigns can run at one location or across both at the same time. Running across both theaters puts your ad in front of Asheville's estimated 58,000 monthly moviegoer impressions and reaches audiences at opposite ends of the local market.
Common advertisers include local restaurants, healthcare providers, auto dealerships, real estate agencies, retail stores, and regional service businesses. Tourism brands also perform well, given Asheville's strong visitor economy. Any brand that benefits from reaching adults with above-average income and education in a distraction-free environment is a natural fit for cinema.
Cinema attention scores run 6 to 16 times higher than social and digital placements, and outperform CTV and YouTube as well. In a market like Asheville, where 60% of moviegoers are cord-cutters or cord-nevers, cinema covers a gap that broadcast and streaming schedules can't reliably fill. The audience is in their seat and not scrolling.
Four weeks is the standard campaign unit and the basis for all Asheville pricing. That window aligns with typical film cycles and gives your message enough frequency to build recall. Some advertisers extend to eight or twelve weeks for sustained presence, particularly during peak seasons when Asheville draws higher visitor and local traffic.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema. These restrictions apply nationally through the ad placement network, not just locally. Most retail, service, healthcare, dining, and automotive categories are eligible. Alluvit Media can confirm category availability before you commit to a budget.
Call for pricing tailored to your dates, film slate, and targeting.
