1 theater · 25 screens
Cinema advertising on 25 screens in Auburn Hills, MI.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Auburn Hills, MI is part of the Detroit market, with a population of nearly 25,000 and a median household income of $78,727. Roughly 47% of residents hold a bachelor's degree or higher, and a median age of 36.2 puts this firmly in working-adult consumer territory. One theater serves the city: Great Lakes 25, a 25-screen venue generating an estimated 60,000 monthly moviegoer impressions.
Cinema advertising here reaches a younger audience than most streaming or broadcast platforms. 60% of moviegoers identify as cord-cutters or cord-nevers, which means traditional TV buys are not reaching them. A 4-week campaign at Great Lakes 25 runs $3,210 to $6,420 depending on format and placement. That range makes it a practical option for regional retailers, automotive brands, healthcare providers, and local businesses looking for guaranteed, high-attention exposure in a community with real purchasing power.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $3,210 – $6,420 | Tier 2 market rates | up to 60,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Great Lakes 25 runs between $3,210 and $6,420. Auburn Hills is a Tier 2 market, putting CPMs in the $47 to $60 range. Final cost depends on ad format, screen count, and any premium placements like lobby or pre-show integrations.
Great Lakes 25 generates an estimated 60,000 moviegoer impressions per month. Over a 4-week run, your ad appears across 25 screens to an audience that can't skip, scroll, or click away. Cinema placements hold attention in a way digital ads simply don't: no competing tabs, no mute button, no feed to scroll.
Common advertisers include automotive brands, QSR and restaurant chains, healthcare systems, colleges, financial services, and retail. Auburn Hills sits near major auto industry employers and draws a well-educated resident base, so auto and professional services tend to perform particularly well here.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not permitted in the cinema advertising network. That keeps the environment brand-safe and family-appropriate, and it's part of why cinema delivers strong audience attention scores, up to 16 times higher than social and digital placements.
Cinema audiences skew young, with a national median age of 30, well below broadcast and streaming viewers. Sixty percent are cord-cutters, so TV and cable won't reach them. Attention ratings for cinema run 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital formats.
The standard campaign unit is 4 weeks, matching the typical film rotation cycle. Some advertisers run back-to-back 4-week flights for sustained presence. Shorter runs can be arranged, but a full 4-week block at Great Lakes 25 means your message reaches audiences coming through across multiple titles and showtimes.
Call for pricing tailored to your dates, film slate, and targeting.
