1 theater · 10 screens
Cinema advertising on 10 screens in Augusta, ME.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Augusta, Maine is a small state capital of roughly 19,000 residents, with a median age of 44 and household incomes centered around $48,756. It falls within the Portland-Auburn media market, giving advertisers a foothold in a community where local presence matters and options are thin compared to larger metros.
The city has one movie theater, Augusta 10, with 10 screens and an estimated 16,000 monthly moviegoer impressions. That single venue is the whole of cinema advertising in Augusta. A 4-week campaign runs between $592 and $1,184 depending on screen count and placement, which puts it within reach for regional and local advertisers. Nationally, 60% of moviegoers are cord-cutters, so the Augusta 10 audience skews toward residents who are hard to reach through traditional broadcast channels.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $590 – $1,180 | Tier 4 market rates | up to 16,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Augusta 10 costs between $592 and $1,184, depending on screen count and ad format. Augusta is a Tier 4 market, with CPMs running from $34 to $40. The theater draws an estimated 16,000 monthly impressions, putting the cost-per-contact below what most local radio or digital display buys will run you.
Common advertisers include local restaurants, healthcare providers, real estate agencies, home services companies, and regional retailers. Auto dealers running cinema campaigns have seen documented foot traffic increases of 34% nationally, and QSR brands have measured 2 to 3 times return on ad spend. Service-based businesses targeting Augusta's year-round resident population tend to perform well.
Ads run on screen during the pre-show segment, before the feature film, reaching audiences who are already seated and focused. Depending on your package, placements can include static slides, 15 or 30-second video spots, or lobby digital displays. That environment delivers attention rates 6 to 16 times higher than social and digital platforms.
Roughly 60% of moviegoers are cord-cutters or cord-nevers, so traditional TV spots miss them entirely. Streaming ads face skip behavior and divided attention. Cinema puts your ad in front of a captive audience in a dark room with no second screen. Attention measurement studies show cinema outperforms CTV, YouTube, live sports, and social media on verified viewer engagement.
Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted through this network. These restrictions apply regardless of local laws or campaign budget. Advertisers in healthcare, food service, retail, financial services, home improvement, and most other industries can run campaigns without restriction.
A 4-week campaign is the standard minimum and often enough to build meaningful frequency in a city of 19,000. With only one theater and 10 screens in Augusta, your ad reaches the same local audience repeatedly across multiple visits. Longer runs of 8 to 12 weeks make sense for brand-building goals or seasonal promotions aimed at Augusta residents.
Call for pricing tailored to your dates, film slate, and targeting.
