1 theater · 16 screens
Cinema advertising on 16 screens in Boulder, CO.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Boulder is a compact, highly educated market with real purchasing power. With a median household income of $85,364, a median age of 28.8, and 76.8% of residents holding a bachelor's degree or higher, the audience walking into Century Boulder skews young and affluent. That combination is hard to replicate in digital or broadcast.
The city has one theater with 16 screens, generating an estimated 38,400 monthly moviegoer impressions. A 4-week campaign runs $2,054 to $4,108, placing Boulder in a Tier 2 market at CPMs between $47 and $60. For advertisers targeting the Denver metro's college-town corridor, Boulder offers a concentrated, attentive audience. Cinema advertising draws 2 to 6 times the attention rate of live sports and 6 to 16 times that of social and digital placements. If your goal is awareness or foot traffic in Boulder, the screen deserves a serious look.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,050 – $4,110 | Tier 2 market rates | up to 38,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Century Boulder runs between $2,054 and $4,108, depending on screen count, placement type, and format. Boulder is a Tier 2 market with CPMs of $47 to $60. That range covers the full single-theater footprint: one theater, 16 screens citywide.
Boulder theaters generate an estimated 38,400 monthly moviegoer impressions. The audience skews young, with a city median age of 28.8, and 76.8% hold a bachelor's degree or higher. This is a concentrated, high-income demographic that traditional broadcast and social media placements struggle to reach efficiently.
Local restaurants, fitness brands, financial services, healthcare providers, real estate agencies, and regional retailers are common advertisers. Auto dealers and QSR brands have documented strong results nationally, including a 34% lift in auto foot traffic and 2 to 3 times return on QSR spend. Boulder's educated, higher-income audience is also a natural fit for premium and lifestyle brands.
Placements include on-screen pre-show spots running before trailers, lobby digital displays, and in some locations, branded static placements near concessions or ticketing. On-screen formats deliver the highest attention rates. Moviegoers are seated, the screen is unavoidable, and no second device is competing for their focus the way one does with streaming or social.
Cinema captures attention at 6 to 16 times the rate of social and digital platforms, and outperforms both CTV and YouTube on the same metric. About 60% of moviegoers nationally are cord-cutters or cord-nevers, so a large share of Boulder's moviegoing audience simply won't see a traditional TV buy. Cinema reaches them directly, with a verifiable local impression.
Yes. Alcohol, tobacco, cannabis, firearms, and political ads are all prohibited from cinema placement. Given state law and audience age requirements, Boulder's active cannabis market is a notable exclusion. Advertisers in those categories should look at alternative formats. Most other local and national categories are eligible, including healthcare, food and beverage, retail, and professional services.
Call for pricing tailored to your dates, film slate, and targeting.
