1 theater · 16 screens
Cinema advertising on 16 screens in Dania Beach, FL.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Dania Beach sits within the Miami-Ft. Lauderdale market, home to roughly 31,739 residents with a median household income of $50,948. The city's one movie theater, Dania Point 16, generates an estimated 38,400 monthly moviegoer impressions across 16 screens. For advertisers, that's a concentrated, high-attention local buy in a competitive South Florida market.
Cinema advertising here skews young. The national moviegoer median age is 30, well below that of streaming and broadcast viewers. Sixty percent of moviegoers are cord-cutters or cord-nevers, so theater screens are one of the few reliable ways to reach households that no longer respond to traditional TV. With a mean commute of 28.2 minutes and a third of residents holding a bachelor's degree or higher, Dania Beach audiences are mobile, attentive, and worth reaching for brands in retail, dining, financial services, and similar categories.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,050 – $4,110 | Tier 2 market rates | up to 38,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Dania Point 16 runs between $2,054 and $4,108, depending on ad format and placement. Dania Beach is a Tier 2 market with CPMs ranging from $47 to $60. That cost covers roughly 38,400 monthly impressions across 16 screens where ads can't be skipped or scrolled past.
Local and regional advertisers across quick-service restaurants, auto dealerships, healthcare providers, financial services, and retail are common cinema advertisers. National campaigns have shown a 34% lift in auto dealership foot traffic and 53% incremental retail visits, making theaters a practical choice for businesses that need measurable local results.
Ad placements include the pre-show reel that runs before previews, on-screen slides during the lobby and pre-show period, and in some cases lobby digital displays. The pre-show video format delivers full-motion, full-sound ads to a seated audience with no remote control and no feed to scroll. That captive environment produces attention ratings 6 to 16 times higher than social and digital formats.
In the Miami-Ft. Lauderdale market, streaming and local TV reach broad but increasingly fragmented audiences. Cinema puts your ad in a dark room where phones are away and eyes are forward. Attention benchmarks show cinema outperforms live sports by 2 to 6 times. Sixty percent of Dania Beach moviegoers are cord-cutters. Theater screens reach households you simply cannot buy on cable.
The standard campaign unit is 4 weeks, matching typical film cycles at Dania Point 16. Advertisers can extend to 8 or 12 weeks for a longer run. Extended flights build frequency with the local moviegoing audience and are common for brands running seasonal promotions or grand opening campaigns in the Dania Beach area.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted for cinema placements, regardless of market or theater. These restrictions apply network-wide, with no exceptions. Most mainstream categories — retail, dining, healthcare, home services, real estate, and professional services — run in theaters regularly without restriction.
Call for pricing tailored to your dates, film slate, and targeting.
