1 theater · 10 screens
Cinema advertising on 10 screens in Dawsonville, GA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Dawsonville, GA is a small but economically active community of about 4,147 residents, located squarely within the Atlanta market. With a median household income of $86,550 and a median age of 36.4, the local audience skews toward established, working adults with real purchasing power. Nearly 35% hold a bachelor's degree or higher, and residents average a 30.8-minute commute. They're used to making deliberate choices about how they spend their time outside of work.
The city has one movie theater, Dawson 10 Cinemas, with 10 screens and an estimated 32,000 monthly moviegoer impressions. For advertisers, that concentration is an advantage: your message reaches a defined, attentive local audience without the waste of broader market buys. Cinema advertising here delivers 2 to 16 times the attention of social, digital, and streaming placements. In a market this size, that kind of recall translates directly to foot traffic and sales.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,480 – $4,960 | Tier 1 market rates | up to 32,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Dawson 10 Cinemas costs between $2,480 and $4,960, depending on screen count, ad placement format, and audience volume across the venue's 10 screens. With roughly 32,000 monthly impressions available, the CPM works out to $70-$85, in line with Tier 1 Atlanta-market rates.
Local and regional businesses in categories like quick-service restaurants, auto dealers, healthcare providers, home services, and retail are the most active cinema advertisers. National data shows auto advertisers see a 34% lift in foot traffic and retail brands generate 53% more incremental visits after cinema campaigns. For businesses that depend on in-person customer activity, those numbers make a strong case.
Ads run on screen as part of the pre-show program before the feature film begins. Depending on the campaign, placements can also include lobby screens and other in-venue formats. The pre-show slot reaches a seated audience in a dark room with no scroll, no skip button, and no competing notifications.
Cinema audiences deliver 2 to 6 times the attention of live sports and 6 to 16 times the attention of social and digital placements. About 60% of moviegoers are cord-cutters or cord-nevers, so a large share of the Dawsonville audience simply can't be reached through traditional TV buys. Cinema fills that gap with a verified, captive audience.
A standard campaign runs 4 weeks, the minimum needed to build frequency and recall among Dawsonville moviegoers. Campaigns can extend to 8 or 12 weeks for sustained presence across multiple film cycles. Longer runs are common in categories like auto, healthcare, and retail, where purchase decisions take time.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted in cinema placements. These restrictions apply across the network regardless of local regulations. Advertisers in those categories will need to use other channels. All other major business categories, including healthcare, finance, food, and retail, are eligible.
Call for pricing tailored to your dates, film slate, and targeting.
