1 theater · 16 screens
Cinema advertising on 16 screens in Decatur, GA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Decatur, GA sits inside the Atlanta market and punches above its size. With a median household income of $140,480 and 77.3% of residents holding a bachelor's degree or higher, the audience here is educated, affluent, and hard to reach through conventional channels. The city's one cinema, North DeKalb 16, generates an estimated 51,200 monthly moviegoer impressions across 16 screens.
Cinema advertising in Decatur reaches a younger crowd than typical TV audiences. The national median moviegoer age is 30, and roughly 60% are cord-cutters or cord-nevers, so traditional broadcast and cable buys miss them entirely. A 4-week campaign in Decatur runs $3,968 to $7,936 depending on format and placement. Attention metrics for cinema advertising run 6 to 16 times higher than social and digital placements, which makes the format worth considering for regional and national advertisers targeting the Atlanta area.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $3,970 – $7,940 | Tier 1 market rates | up to 51,200 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at North DeKalb 16 runs between $3,968 and $7,936. Decatur is a Tier 1 market, with CPMs ranging from $70 to $85. The final cost depends on ad format, screen count, and placement within the pre-show. With only one theater in the city, a single-theater buy and a citywide buy are the same investment.
Local and regional businesses across automotive, retail, healthcare, financial services, restaurants, and entertainment are common advertisers in this market. With a median household income of $140,480, Decatur attracts strong interest from premium brands and service providers. The numbers back this up nationally: auto advertisers report 34% increases in foot traffic, and retailers see 53% more incremental visits from cinema campaigns.
North DeKalb 16 delivers roughly 51,200 monthly impressions in a city where the median age is 39.6 and most residents are college-educated professionals. Nationally, cinema audiences skew younger than Netflix, Hulu, or NFL viewers, with a median age of 30. About 62% are multicultural and 50% attend as co-viewing families.
Ads run during the pre-show segment, before previews and the feature film begin. Placements include on-screen spots in 30 or 60-second formats, plus lobby and concession-area options. On-screen cinema advertising delivers attention ratings 2 to 6 times higher than live sports, and 6 to 16 times higher than social or digital placements.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted through this network. These restrictions apply across all theater placements, regardless of city. If your business falls into one of these categories, cinema advertising is not available to you as a channel.
Around 60% of Decatur moviegoers are cord-cutters or cord-nevers, so local TV and cable miss most of them. Streaming ads can be skipped, and the viewing environment is cluttered. Cinema puts your ad in front of a captive audience in a dark room on a large screen, with no second-screen distractions. Attention metrics consistently outperform CTV and YouTube by a significant margin.
Call for pricing tailored to your dates, film slate, and targeting.
