1 theater · 16 screens
Cinema advertising on 16 screens in Deer Park, NY.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Deer Park, NY is a Suffolk County community of 27,334 residents with a median household income of $138,950, putting it squarely in high-value Long Island consumer territory. The median age of 41.5 and an average commute of 32.8 minutes point to an established working professional base with real purchasing power.
The Deer Park 16 with IMAX is the only cinema venue in the market, generating an estimated 51,200 monthly moviegoer impressions across 16 screens. As part of the New York Tier 1 market, ad rates run $70.00 to $85.00 CPM. A 4-week campaign costs $3,968 to $7,936 and reaches an audience that skews younger than streaming platforms, with 60% classified as cord-cutters or cord-nevers. For advertisers targeting Long Island consumers with disposable income and family spending habits, this is a focused, high-attention channel that TV and digital placements consistently underdeliver on.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $3,970 – $7,940 | Tier 1 market rates | up to 51,200 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Deer Park 16 costs between $3,968 and $7,936, depending on ad format and placement. The market CPM runs $70.00 to $85.00, in line with New York Tier 1 pricing. That budget reaches roughly 51,200 monthly impressions from a local audience with a median household income of $138,950.
Common advertisers include local and regional businesses across auto dealerships, restaurants, healthcare, financial services, home improvement, and retail. The Deer Park audience skews toward working families and professionals with strong household incomes, making it a good fit for higher-consideration purchases. National brands running campaigns across the New York metro area also use this location as part of broader Suffolk County buys.
Cinema advertising delivers 2 to 6 times the attention of live sports and 6 to 16 times that of social or digital placements. In Deer Park, 60% of moviegoers are cord-cutters or cord-nevers. For those households, the theater is often one of the few places you can reach them with a full-screen, full-sound ad and no competing distractions.
Ads run as part of the pre-show on the cinema screen before the feature film begins. Placements include on-screen spots across all 16 screens at Deer Park 16, with lobby digital display options available depending on inventory. On-screen ads run at full resolution and full volume with no skip option, which is why cinema consistently outperforms digital formats on attention metrics.
Yes. Alcohol, tobacco, firearms, cannabis, and political ads are not accepted in cinema advertising. These restrictions apply regardless of campaign size or budget. Advertisers in those categories will need to look at other channels. Most other industries, including healthcare, finance, retail, food service, and home services, are eligible to run campaigns.
The standard campaign unit is 4 weeks, the minimum needed to build measurable frequency among Deer Park moviegoers. Campaigns can run across multiple 4-week cycles for sustained presence. Targeting by film genre or rating lets advertisers align with specific audience segments, whether families, young adults, or general audiences, depending on the business objective.
Call for pricing tailored to your dates, film slate, and targeting.
