3 theaters · 46 screens
Cinema advertising on 46 screens in Frisco, TX.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Frisco, TX is one of the fastest-growing cities in the Dallas-Fort Worth metro, with a population of 210,238, a median household income of $146,158, and 66% of residents holding a bachelor's degree or higher. That mix of purchasing power and education level makes this a strong market for cinema advertising.
Frisco has 3 movie theaters and 46 screens, generating an estimated 97,544 monthly moviegoer impressions. Venues include Stonebriar Mall 24, Cinemark Frisco with XD, and Cut! by Cinemark. A 4-week campaign across all three theaters runs $4,802 to $9,604, placing Frisco in the Tier 1 CPM range of $70 to $85. For advertisers targeting affluent suburban families, this audience delivers verified attention levels 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital placements.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,130 – $4,030 | Tier 1 market rates | up to 32,514 imps/theater |
| Citywide (all 3 theaters) | $4,800 – $9,600 | Tier 1 market rates | ~97,544 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater 4-week campaign in Frisco runs $1,131 to $4,025, depending on screen count and placement format. A citywide campaign covering all 3 theaters and 46 screens costs $4,802 to $9,604. Frisco falls in the Tier 1 CPM range of $70 to $85, a product of the market's high household income and strong advertiser demand.
Frisco moviegoers reflect both the local demographic and national cinema trends. The city's median age is 38.1, with a median household income of $146,158. Nationally, 50% of cinema audiences are co-viewing families, 62% are multicultural, and 60% are cord-cutters or cord-nevers who traditional cable TV advertising simply doesn't reach.
Common advertisers include auto dealerships, restaurants, healthcare providers, real estate firms, financial services, fitness brands, and local retailers. Auto advertisers have seen 34% increases in foot traffic, and retail brands report 53% incremental visits from cinema campaigns. Frisco's high-income, educated population makes it a strong fit for both local and regional brands.
Ads run on the big screen as part of the pre-show sequence before the feature film begins. The format is full-screen, high-definition, audio-on, inside a darkened auditorium with no scrolling feeds or competing content. Some packages also include lobby placements such as digital displays or printed materials near concessions and ticketing areas.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema pre-show placements. These restrictions apply across all theater network partners, regardless of local or state regulations. If your category is uncertain, Alluvit Media can confirm eligibility before you develop a campaign.
Cinema delivers attention ratings 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital channels, outperforming both CTV and YouTube on measured attention. In Frisco, 60% of moviegoers are cord-cutters or cord-nevers, a segment that standard TV and streaming buys routinely miss.
Call for pricing tailored to your dates, film slate, and targeting.
