1 theater · 20 screens
Cinema advertising on 20 screens in Fullerton, CA.
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Ice Age: Boiling Point
Feb 5
Narnia: The Magician's Nephew
Feb 12
The Exorcist: Martyrs
Mar 12
Sonic the Hedgehog 4
Mar 19
Godzilla x Kong: Supernova
Mar 26
The Legend of Zelda
Apr 30
Star Wars: Starfighter
May 28
How to Train Your Dragon 2
Jun 11
Spider-Man: Beyond the Spider-Verse
Jun 18
Shrek 5
Jun 30
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Fullerton, CA has a population of 141,278 and a median household income of $104,219. Nearly 44% of residents hold a bachelor's degree or higher, and the median age of 36.1 means your message reaches adults in peak spending years. For brands targeting established, educated consumers, it's a strong market.
The city has one theater, the Fullerton 20, with 20 screens generating an estimated 39,207 moviegoer impressions per month. That kind of concentrated reach in a single, high-attention environment is difficult to replicate elsewhere. Cinema audiences here, as nationally, skew younger than TV and streaming viewers, with 60% having cut cable or never subscribed.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign in Fullerton typically runs $5,450 to $5,950, depending on how many screens you take and which placements you use.
Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.
Local and regional advertisers in dining, automotive, healthcare, real estate, financial services, and retail are common here. National brands use Fullerton as part of wider LA market campaigns. Cinema advertising has documented results: QSR brands see 2 to 3 times return on spend, auto advertisers gain 34% more foot traffic, and retail sees 53% incremental store visits.
Cinema delivers 2 to 6 times the attention of live sports and 6 to 16 times that of social and digital platforms. About 60% of moviegoers in Fullerton are cord-cutters or cord-nevers, which means the screen at the Fullerton 20 reaches consumers who are no longer accessible through traditional broadcast TV or cable buys.
Ads run in the pre-show programming before the film starts. It's a full-screen, sound-on format in a dark room. Audiences are seated and paying attention. There's no scrolling feed, no second screen, and no skip button. Placement can be targeted by specific screens, showtimes, or across all 20 screens at the Fullerton 20.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in this cinema advertising network. These restrictions apply regardless of local regulations. If your business falls into one of these categories, cinema placement is not available. All other major categories, including finance, healthcare, food service, and retail, are eligible.
Campaigns run in 4-week cycles, matching typical film schedules. Most advertisers start with a single 4-week flight to gauge results, then extend from there. With 39,207 monthly impressions available at the Fullerton 20, running for multiple months builds real frequency with local consumers.
Call for pricing tailored to your dates, film slate, and targeting.