1 theater · 12 screens
Cinema advertising on 12 screens in Grants Pass, OR.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Grants Pass, Oregon has a population of roughly 39,000 and a median household income near $57,000. The city's only movie theater, Southgate Cinema 12, generates an estimated 19,200 monthly moviegoer impressions across 12 screens, making it a focused, efficient venue for local and regional advertisers.
Cinema advertising in Grants Pass reaches an audience that skews younger than most streaming or broadcast platforms. Nationally, the median moviegoer age is 30, and 60% are cord-cutters or cord-nevers, so traditional TV buys miss them entirely. Attention scores for cinema run 6 to 16 times higher than social and digital placements. For businesses targeting Grants Pass residents, a 4-week campaign falls within Tier 4 market pricing, which keeps entry costs low while putting your ad in front of an audience with nowhere else to look.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $710 – $1,420 | Tier 4 market rates | up to 19,200 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Southgate Cinema 12 runs between $710 and $1,420, depending on placement and screen count. That works out to a CPM of roughly $34 to $40 against an estimated 19,200 monthly impressions. For reaching a local audience in the Medford-Klamath Falls market, it's one of the more cost-efficient formats around.
Common advertisers include restaurants, auto dealerships, healthcare providers, real estate offices, home services, and local retail. The lift data is hard to ignore: QSR brands have seen 2 to 3 times return on ad spend, and auto advertisers report 34% increases in foot traffic after cinema campaigns.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted in cinema placements. These restrictions apply regardless of local regulations. If your business falls into one of these categories, cinema advertising is not an available channel through this network.
Ads run on screen during the pre-show segment before the feature film. It's a full-screen, sound-on format in a darkened auditorium, with no competing devices or content. Depending on the package, placements can also include lobby screens and other digital touchpoints inside the venue.
Cinema audiences skew younger, with a median age of 30 compared to broadcast and streaming viewers. Sixty percent of moviegoers are cord-cutters, unreachable through traditional TV. Attention metrics for cinema run 2 to 6 times higher than live sports, and well above CTV and YouTube benchmarks.
A standard campaign runs 4 weeks, which is the minimum window needed to build frequency with the local audience. At one 12-screen theater with 19,200 estimated monthly impressions, a single flight delivers real reach. Extending to 8 or 12 weeks strengthens recall and reinforces brand presence among repeat visitors.
Call for pricing tailored to your dates, film slate, and targeting.
