1 theater · 5 screens
Cinema advertising on 5 screens in Gravois Mills, MO.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Gravois Mills, MO is a small community of about 170 residents in the Columbia-Jefferson City market, with a median household income of $48,125 and a median age of 35.8. Despite its size, the city supports one movie theater, Lake West Cinemas, with 5 screens generating an estimated 8,000 monthly moviegoer impressions.
Cinema advertising here reaches an audience that skews younger than most streaming or broadcast platforms, with 60% identifying as cord-cutters or cord-nevers. Traditional TV buys miss a significant portion of these viewers. A 4-week campaign at Lake West Cinemas runs $296 to $592, placing it in Tier 4 pricing at a CPM of $34 to $40. For local and regional advertisers looking to build awareness in the Lake of the Ozarks corridor, this is a focused, cost-efficient option with measurably higher attention rates than social media or digital video placements.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $300 – $590 | Tier 4 market rates | up to 8,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Lake West Cinemas runs between $296 and $592, depending on the number of screens and showtimes included. This Tier 4 market carries a CPM of $34 to $40, with roughly 8,000 monthly impressions available. For local advertisers, that makes it one of the more affordable ways to reach a captive audience on the big screen.
Local restaurants, auto dealerships, healthcare providers, real estate agents, and retail businesses are common advertisers. Nationally, cinema campaigns have delivered a 2 to 3x return on spend for QSR brands, a 34% increase in foot traffic for auto dealers, and 53% incremental retail visits. Those results hold across a wide range of business categories.
Ads run on screen before the feature film, during the preshow segment. The placement delivers full-screen, full-audio exposure to a seated audience before the movie begins. Attention ratings for cinema run 6 to 16 times higher than social and digital formats, and 2 to 6 times higher than live sports broadcasts.
About 60% of moviegoers are cord-cutters or cord-nevers, so standard cable and broadcast buys miss them entirely. Streaming ads get skipped or ignored. Cinema is different: unskippable, full-screen, in a dark room where phones are put away. That environment produces stronger attention and brand recall than CTV or YouTube placements, and the difference is measurable.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted for cinema placements. These restrictions apply across the network regardless of market size. Most local service businesses, retailers, healthcare providers, and restaurants fall well outside these categories and have no placement barriers.
A standard campaign runs 4 weeks, the minimum window needed to build real frequency with a local audience. In a single-theater market like Gravois Mills, 4 weeks at Lake West Cinemas delivers up to 8,000 impressions. That timeline also aligns with typical movie release cycles, so your creative gets consistent exposure in front of both new and returning audiences.
Call for pricing tailored to your dates, film slate, and targeting.
