2 theaters · 34 screens
Cinema advertising on 34 screens in Greensboro, NC.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Greensboro sits at the center of one of North Carolina's largest metro corridors, with nearly 300,000 residents and a median age of 34. That age profile lines up closely with consistent moviegoing behavior. The city's two theaters account for 34 screens and generate an estimated 68,000 monthly moviegoer impressions, giving local and regional advertisers a focused, high-attention environment to work with.
Cinema advertising in Greensboro is priced as a Tier 3 market, with CPMs running $37 to $45. A single-theater, 4-week campaign starts around $1,312, while a citywide buy across both venues runs $2,788 to $5,576. About 39.9% of residents hold a bachelor's degree or higher, and median household income is near $59,000, so the moviegoing audience here tends to be educated and financially active. For brands looking for reach beyond fragmented streaming platforms, cinema delivers undivided attention in a distraction-free setting that streaming simply can't replicate.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,310 – $2,950 | Tier 3 market rates | up to 34,000 imps/theater |
| Citywide (all 2 theaters) | $2,790 – $5,580 | Tier 3 market rates | ~68,000 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater campaign running 4 weeks costs between $1,312 and $2,952, depending on screen count and placement. A citywide campaign covering both Greensboro theaters runs $2,788 to $5,576 for the same period. CPMs fall between $37 and $45, consistent with Tier 3 market pricing across the Greensboro-High Point-Winston-Salem market.
The two primary venues are STK The Grand 18 at Four Seasons Station and Greensboro Grande Stadium 16, totaling 34 screens. You can place your campaign at one location to target a specific part of the city, or run across both for full-market coverage against an estimated 68,000 monthly impressions.
Common categories include quick-service and full-service restaurants, auto dealerships, healthcare systems, universities, financial services, and retail. The numbers back this up: QSR brands have seen 2 to 3 times return on ad spend, auto advertisers recorded a 34% lift in foot traffic, and retail saw 53% incremental store visits from cinema campaigns nationally.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are all restricted from cinema placements. Those restrictions keep the format brand-safe and consistent, which contributes to strong attention metrics. If your category isn't on that list, you're almost certainly eligible to run.
Cinema delivers 2 to 6 times the attention of live sports and 6 to 16 times that of social and digital formats. About 60% of moviegoers are cord-cutters or cord-nevers, meaning traditional TV simply does not reach them. When media channels are fragmented and audiences are distracted, a theater is a different proposition entirely: full screen, no skip button, no second-screen competition.
A 4-week campaign is the standard minimum, and for most advertisers it's enough to build real frequency against Greensboro's moviegoing audience. Time-sensitive promotions like grand openings or seasonal offers tend to fit naturally into a 4-week window. Brands focused on sustained awareness typically run longer, anywhere from 8 to 12 weeks.
Call for pricing tailored to your dates, film slate, and targeting.
