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2 theaters · 32 screens

Movie Theater Advertising in Hampton, VA

Cinema advertising on 32 screens in Hampton, VA.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

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2

Theaters

32

Screens

60,400

4-Week Impressions (est.)

137K

City Population

Hampton, VA is part of the Norfolk-Portsmouth-Newport News market, with 137,334 residents and a median household income of $67,758. Two theaters, 32 screens, and roughly 64,000 monthly moviegoer impressions give advertisers a consistent local presence without the clutter of a top-10 market.

Cinema advertising here reaches a younger audience than most media channels. The median moviegoer age is 30, with strong multicultural representation and a high share of families. The format's attention numbers are well-documented: cinema outperforms live sports by 2 to 6 times and outperforms social and digital by 6 to 16 times. For Hampton businesses trying to reach residents with a mean commute of 22.4 minutes, the theater screen delivers an undistracted audience that streaming cannot replicate. Campaigns can run at a single theater or across both locations, with flexible 4-week pricing built for regional and local budgets.

Theaters in Hampton, VA

Hampton 24

AMC · 24 screens · 46,600 imps/4wk

1 TOWN CENTER WAY
VIP Entertainment - Peninsula Town Center

VPC · 8 screens · 13,800 imps/4wk

4401 W Claiborne Square

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

What does cinema advertising cost in Hampton, VA?

A 4-week campaign at a single Hampton theater typically runs $1,250 to $4,650, depending on the venue and how many screens you take. Hampton has 2 theaters in our cinema network.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

Which theaters can I advertise in?

The two primary venues are Hampton 24 and VIP Entertainment at Peninsula Town Center, accounting for all 32 screens in the market. Concentrate your buy at one location to target a specific trade area, or run a citywide campaign across both theaters to reach Hampton's 137,000-plus residents.

What types of businesses advertise at Hampton movie theaters?

Common categories include quick-service and sit-down restaurants, auto dealerships, healthcare providers, retail, financial services, real estate, and local colleges. Auto advertisers using cinema have documented a 34% lift in foot traffic. Retail brands have recorded 53% incremental store visits. For businesses that depend on local consumer action, those are hard numbers to ignore.

How does cinema advertising compare to TV or streaming in Hampton?

About 60% of moviegoers are cord-cutters or cord-nevers, so standard TV spots miss them entirely. Cinema attention ratings run 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital placements. Unlike CTV or YouTube, there are no skip buttons, no second screens, and no algorithm-driven frequency caps cutting your exposure short.

Are there any restricted advertising categories?

Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema. These restrictions apply across the network regardless of market. Most local and regional advertisers are fully eligible, including healthcare, education, retail, QSR, automotive, and financial services.

How long does a cinema ad campaign run and what is the lead time?

Standard campaigns run in 4-week flights, matching typical movie release cycles. Most advertisers book one to three flights to build frequency against Hampton's estimated 64,000 monthly impressions. Creative materials must be submitted 10 to 14 days before the campaign start date to allow time for encoding and theater distribution.

Ready to advertise in Hampton?

Call for pricing tailored to your dates, film slate, and targeting.

(866) 499-3334 Request a Proposal