1 theater · 16 screens
Cinema advertising on 16 screens in Hendersonville, TN.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Hendersonville, TN sits just northeast of Nashville with a population of 62,390 and a median household income of $91,503, making it one of the stronger suburban markets in the region. Residents are well-educated, with 43.6% holding a bachelor's degree or higher, and the median age of 40.5 points to a community of established adults with real purchasing power.
The city has one movie theater, Streets at Indian Lake, with IMAX and 16 total screens. That footprint generates an estimated 38,400 monthly moviegoer impressions. A 4-week campaign runs between $2,054 and $4,108, placing Hendersonville in a Tier 2 market with CPMs of $47 to $60. For advertisers who want to reach a high-income, attentive Nashville-area audience without the clutter of a major metro buy, Hendersonville offers focused reach at a manageable spend.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,050 – $4,110 | Tier 2 market rates | up to 38,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Streets at Indian Lake runs between $2,054 and $4,108, depending on placement format and screen selection. That puts the Tier 2 CPM at $47 to $60. With 38,400 estimated monthly impressions across 16 screens, the cost per impression is competitive for a market where median household income is $91,503.
Local and regional businesses across categories like auto dealerships, healthcare systems, financial services, restaurants, and home services are common advertisers. National brands also use suburban Nashville placements to supplement broader buys. The high-income, educated Hendersonville audience is a strong fit for considered purchases, where reaching an attentive consumer close to a decision actually matters.
Ads run on-screen in the auditorium during the pre-show segment, after audiences are seated and before previews begin. That window typically runs 15 to 25 minutes. At Streets at Indian Lake, IMAX screens are available as well, giving brands the option to advertise in the highest-impact format the building offers.
Cinema delivers attention ratings 2 to 6 times higher than live sports, and 6 to 16 times higher than social and digital formats. About 60% of moviegoers are cord-cutters or cord-nevers, making them largely unreachable through traditional TV. In a suburban market like Hendersonville, cinema fills a real gap for advertisers trying to reach adults who have moved away from linear television.
A standard buy runs in 4-week flights, timed to film release cycles and designed to give advertisers a clean measurement window. Some brands run back-to-back flights to build frequency over a quarter. Nationally, documented cinema campaign outcomes include a 34% lift in auto dealer foot traffic and a 53% increase in incremental retail visits. Both results tend to strengthen with sustained exposure.
Yes. Cinema advertising does not accept ads for alcohol, tobacco, firearms, cannabis, or political campaigns or candidates. These restrictions apply regardless of local laws or licensing. Advertisers in those categories should expect their creative to be declined during the review process. Most other retail, service, and B2B categories are eligible without restriction.
Call for pricing tailored to your dates, film slate, and targeting.