1 theater · 12 screens
Cinema advertising on 12 screens in Jeffersonville, IN.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Jeffersonville, Indiana sits just across the Ohio River from Louisville, giving local advertisers access to a mid-size market with real purchasing power. The city's 50,176 residents report a median household income of $70,157 and a median age of 39.1. That's a demographic that responds well to considered purchases across categories like home services, auto, dining, and retail.
There is one cinema in Jeffersonville: Xscape Jefferson 12, with 12 screens and roughly 24,000 monthly moviegoer impressions. A 4-week cinema advertising campaign runs $984 to $1,968 depending on placement and format. That puts Jeffersonville in a Tier 3 pricing tier and makes it one of the more cost-efficient entry points into the broader Louisville market. Cinema audiences here skew younger than most streaming or TV audiences, with 60% identifying as cord-cutters or cord-nevers. For many of them, a screen at Xscape Jefferson 12 is one of the few ad-supported environments where they can reliably be reached.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $980 – $1,970 | Tier 3 market rates | up to 24,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Xscape Jefferson 12 runs between $984 and $1,968, depending on ad format and placement. That works out to a CPM of roughly $37 to $45 against an estimated 24,000 monthly impressions. For local advertisers trying cinema for the first time, Jeffersonville is a low-risk entry point with a defined, measurable audience.
Common advertisers include quick-service and sit-down restaurants, auto dealerships, healthcare providers, home services companies, real estate agencies, and local retailers. National data shows QSR brands see 2 to 3 times their ad spend returned. Auto advertisers have documented 34% increases in dealership foot traffic after cinema campaigns.
Ads run in the pre-show sequence on the auditorium screen before the feature film. Placements typically include static slides, 15- or 30-second video spots, and lobby digital screens, depending on the package. All formats run in a dark, distraction-free environment. Attention scores are 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital formats.
Local TV and streaming inventory in the Louisville market is competitive and often expensive. Cinema reaches the 60% of moviegoers who have cut the cord or never subscribed to traditional pay TV, making it additive rather than redundant. Attention metrics for cinema consistently outperform CTV and YouTube, and the audience is physically present with no skip option.
Yes. The following categories are not accepted: alcohol, tobacco, firearms and ammunition, cannabis and CBD products, and political advertising. These restrictions apply across the theater network regardless of local regulations. Alluvit Media can confirm eligibility for your specific category before any campaign is booked.
A standard campaign runs 4 weeks, matching typical film cycles and giving your message enough frequency to land with repeat moviegoers. Some advertisers run 8- or 12-week campaigns tied to seasonal promotions or product launches. Retail advertisers using extended cinema schedules have documented 53% increases in incremental store visits compared to control groups.
Call for pricing tailored to your dates, film slate, and targeting.