1 theater · 11 screens
Cinema advertising on 11 screens in Jersey City, NJ.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Jersey City gives advertisers direct access to one of the most economically active audiences in the New York metro. With a median household income of $94,813, a median age of 34.7, and 53% of residents holding a bachelor's degree or higher, this is a well-educated, high-earning young professional market. The city's 36.9-minute average commute also points to a population comfortable moving through the broader metro, making local brand reinforcement especially valuable.
Newport Centre 11 is the only cinema in the market, with 11 screens and an estimated 35,200 monthly moviegoer impressions. That concentration works in your favor. Every dollar reaches a focused, captive audience at a single high-traffic location. A 4-week campaign runs $2,728 to $5,456, placing this in a Tier 1 CPM range ($70 to $85) consistent with New York market pricing. For brands targeting urban professionals in Hudson County, it's a measurable and efficient buy.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,730 – $5,460 | Tier 1 market rates | up to 35,200 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Newport Centre 11 runs between $2,728 and $5,456, depending on the number of screens and placement type. Jersey City falls within the New York Tier 1 market, with a CPM of $70 to $85. That rate reflects audience quality, not just volume.
Common advertisers include restaurants, financial services, healthcare providers, real estate firms, fitness brands, and retailers targeting higher-income urban consumers. Jersey City's median household income of $94,813 and its proximity to Manhattan make it a strong fit for auto brands and luxury services as well.
Ads run on-screen before feature films as part of a pre-show program. Placements appear across all 11 screens in the theater. Some campaigns also incorporate lobby formats. On-screen placement draws the highest attention of any ad format, rated 2 to 6 times more effective than live sports and 6 to 16 times more effective than social or digital.
Cinema audiences in Jersey City are largely out of reach for traditional TV buys. About 60% of moviegoers are cord-cutters or cord-nevers. Attention metrics favor cinema over CTV and YouTube by a wide margin. For brands that need full-screen, unskippable exposure in front of a focused audience, cinema fills a gap that streaming can't.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted at these locations. Family audiences make up a significant share of moviegoers, and the cinema network enforces these restrictions consistently. Most retail, service, healthcare, food and beverage, and B2C brands qualify without issue.
A 4-week flight is the standard minimum buy and often enough to build frequency in a single-theater market. At 35,200 estimated monthly impressions concentrated in one location, reach adds up quickly. Brands in auto and retail have documented measurable foot traffic lift within a single 4-week cycle.
Call for pricing tailored to your dates, film slate, and targeting.
