1 theater · 14 screens
Cinema advertising on 14 screens in Joplin, MO.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Joplin, Missouri is a mid-size regional hub with a population of 52,218 and a median household income of $51,154. The city's single movie theater, Northstar Stadium 14, generates an estimated 22,400 monthly moviegoer impressions across 14 screens, making it a focused, efficient advertising environment for local and regional brands.
Cinema advertising in Joplin reaches a captive audience that skews younger than most TV or streaming platforms. National data puts the median moviegoer age at 30, and roughly 60% of cinema audiences are cord-cutters or cord-nevers, so traditional TV schedules won't reach them. A 4-week campaign at Northstar Stadium 14 runs between $828 and $1,657 depending on format and placement. That puts Joplin in a Tier 4 market with CPMs of $34 to $40. For advertisers targeting a regional Southwest Missouri audience, theater advertising delivers attention and recall that digital and broadcast formats consistently underperform.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $830 – $1,660 | Tier 4 market rates | up to 22,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Northstar Stadium 14 runs between $828 and $1,657, depending on ad format and placement tier. Joplin is a Tier 4 market with CPMs ranging from $34 to $40. With only one theater in the city, that single buy covers the entire local cinema market.
Northstar Stadium 14 generates an estimated 22,400 moviegoer impressions per month across its 14 screens. These are in-theater exposures from a seated audience, not passive impressions. Over a standard 4-week campaign, your ad runs before multiple showings across every auditorium carrying that placement.
Common advertisers in markets like Joplin include quick-service restaurants, auto dealerships, healthcare providers, local retailers, financial services, and colleges. National research shows QSR advertisers see 2 to 3 times return on ad spend, auto advertisers report 34% increases in foot traffic, and retail sees 53% incremental store visits from cinema campaigns.
Cinema delivers 2 to 6 times the attention of live sports broadcasts and 6 to 16 times that of social and digital platforms. Around 60% of moviegoers in Joplin are cord-cutters or cord-nevers, largely unreachable through traditional cable TV. For those audiences, cinema is one of the few formats that actually gets in front of them.
Placements include the pre-show sequence on the main screen before the feature film begins, lobby digital displays, and other in-venue positions depending on the theater's setup. The pre-show on-screen spot runs while audiences are seated and paying attention, not scrolling through a phone feed or flipping channels.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema environments. These restrictions apply regardless of campaign size or market. If your business falls into one of these categories, cinema is not an option. Most retail, service, healthcare, and B2C advertisers qualify without issue.
Call for pricing tailored to your dates, film slate, and targeting.
