1 theater · 14 screens
Cinema advertising on 14 screens in Kalispell, MT.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Kalispell is a mid-size Montana city with a population of 26,830 and a median household income of $61,590. It falls within the Missoula market and is classified as a Tier 4 advertising market, which means cinema ad inventory is priced competitively while still reaching a concentrated local audience.
The city has one movie theater, Signature Stadium 14, with 14 screens generating an estimated 22,400 monthly moviegoer impressions. The median resident age is 35.6, and the average commute is 14 minutes, both pointing to a community-rooted consumer base that shops and spends close to home. About 33% of residents hold a bachelor's degree or higher. Nationally, 60% of cinema audiences are cord-cutters, so theater advertising reaches people who are largely absent from traditional broadcast and cable TV.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $830 – $1,660 | Tier 4 market rates | up to 22,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Signature Stadium 14 runs between $828 and $1,657, depending on ad format and screen placement. Since Kalispell has one theater, a single-theater buy and a citywide buy are the same thing. The CPM for this Tier 4 market falls between $34 and $40, a reasonable rate for a captive, distraction-free audience generating roughly 22,400 monthly impressions.
Local and regional advertisers across healthcare, real estate, home services, auto dealerships, restaurants, and financial services are common cinema advertisers. National brands with a local presence run campaigns here too. Documented results include a 34% increase in auto dealership foot traffic and a 53% lift in incremental retail visits, making cinema a measurable channel for service-area businesses.
Ads run in the pre-show on the main screen, directly before the feature film starts. Audiences are already seated, the room is dark, sound is at full volume, and phones tend to stay down. Cinema attention ratings measure 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital placements. That gap comes down to the environment: no second screens, no scroll, nowhere else to look.
Local broadcast and cable skew toward an older, fragmented audience. 60% of cinema audiences are cord-cutters or cord-nevers who won't see those ads at all. Streaming platforms offer skip buttons and low-attention viewing environments. Cinema is non-skippable, full-screen, and has documented attention advantages over CTV and YouTube. The median moviegoer age is 30.
Most advertisers start with a 4-week campaign, the standard planning window. That run time covers multiple showings and shopper cycles, building frequency with Kalispell's audience. Campaigns can extend beyond four weeks, and some advertisers run continuous schedules tied to seasonal promotions or ongoing brand-awareness goals.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted through this network. These restrictions apply regardless of local laws or campaign budget. Advertisers in those categories should plan for alternative channels. All other standard consumer and business-to-consumer categories, including healthcare, food and beverage, home services, and financial products, are eligible.
Call for pricing tailored to your dates, film slate, and targeting.
