1 theater · 10 screens
Cinema advertising on 10 screens in Lafayette, IN.
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Ice Age: Boiling Point
Feb 5
Narnia: The Magician's Nephew
Feb 12
The Exorcist: Martyrs
Mar 12
Sonic the Hedgehog 4
Mar 19
Godzilla x Kong: Supernova
Mar 26
The Legend of Zelda
Apr 30
Star Wars: Starfighter
May 28
How to Train Your Dragon 2
Jun 11
Spider-Man: Beyond the Spider-Verse
Jun 18
Shrek 5
Jun 30
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Lafayette, Indiana is a mid-size university market with roughly 70,650 residents and a median age of 33.7, anchored by Purdue University and a working population that commutes an average of 16 minutes to work. The city's only movie theater, GQT Eastside 10 IMAX, delivers an estimated 16,000 moviegoer impressions each month across 10 screens. That concentration makes it a focused, high-attention advertising environment.
Cinema advertising in Lafayette skews younger than TV or streaming. National moviegoer data puts the median age at 30, and 60% of moviegoers have cut cable or never subscribed.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign in Lafayette typically runs $1,300 to $2,200, depending on how many screens you take and which placements you use.
Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.
Common advertisers in mid-size university markets like Lafayette include local restaurants, auto dealerships, healthcare providers, financial services, and retail businesses. Cinema advertising has driven a 34% increase in auto dealership foot traffic and a 53% lift in incremental retail visits nationally, making it a strong fit for businesses with physical locations.
Ads run on screen during the pre-show, before the feature film starts. It's a full-screen, full-sound environment with no skip option and nothing else competing for attention. Lobby placements are also available at many theaters, including digital displays and static signage near concessions and entry points, depending on inventory.
Cinema delivers attention levels 2 to 6 times higher than live sports, and 6 to 16 times higher than social and digital platforms. In this market, 60% of moviegoers have cut cable or never had it, so a TV buy will miss a large portion of your target audience. Cinema reaches those people in a distraction-free environment with no ad-blocking tools.
Most campaigns run in 4-week flights, matching typical film release cycles and audience turnover. Some advertisers book consecutive flights to maintain presence across multiple titles and audience segments. With 16,000 monthly impressions available in Lafayette, a single 4-week flight delivers solid local reach for most business categories.
Yes. Cinema advertising does not accept campaigns for alcohol, tobacco, firearms, cannabis, or political candidates and causes. These restrictions apply nationally, regardless of local regulations. Advertisers in those categories will need to look at other channels. All other major business categories are eligible to run, including healthcare, finance, food service, and retail.
Call for pricing tailored to your dates, film slate, and targeting.