2 theaters · 30 screens
Cinema advertising on 30 screens in Lafayette, LA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Lafayette, LA offers advertisers a mid-size market with real purchasing power. The city's 121,537 residents have a median household income of $61,454, and 40.6% hold a bachelor's degree or higher, making it a consumer base that responds to quality advertising.
Alluvit Media places ads across 2 movie theaters in Lafayette, covering 30 total screens and reaching an estimated 48,000 monthly moviegoer impressions. The top venues are STK The Grand 16 and STK The Grand 14 on Ambassador, both high-traffic locations drawing consistent local audiences.
Lafayette is a Tier 4 market, which means efficient CPMs ranging from $34 to $40. A single-theater, 4-week campaign starts at $828, while a citywide buy covering both theaters runs $1,776 to $3,552. For brands trying to reach younger, attentive consumers in Acadiana, cinema advertising delivers measurable results without the waste of broad TV buys.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $830 – $1,890 | Tier 4 market rates | up to 24,000 imps/theater |
| Citywide (all 2 theaters) | $1,780 – $3,550 | Tier 4 market rates | ~48,000 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater campaign running 4 weeks at one Lafayette location starts between $828 and $1,894. To cover both STK The Grand 16 and STK The Grand 14, budget $1,776 to $3,552 for a 4-week flight. Lafayette is a Tier 4 market with CPMs of $34 to $40, which puts it among the more cost-efficient options for regional advertising.
Common advertisers include local restaurants, auto dealerships, healthcare providers, home services, financial institutions, and retail brands. Lafayette moviegoers skew younger than typical TV viewers. The national median moviegoer age is 30, which makes cinema a strong fit for brands targeting working-age adults and families in the Acadiana region.
Ads run on the main screen before the feature film, during the pre-show segment. Full screen, full audio, dark room, seated audience. Research shows cinema ads earn 2 to 6 times the attention of live sports placements and 6 to 16 times that of social or digital ads.
Local TV and streaming reach broad audiences, but skip rates are high and attention is divided. Lafayette's moviegoers are seated, screen-focused, and not multitasking. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, so cinema puts your ad in front of people who are actively avoiding traditional TV. That makes it a practical complement to broadcast buys, or a direct replacement for them.
Yes. Cinema advertising in Lafayette does not accept ads for alcohol, tobacco, firearms, cannabis, or political campaigns. These restrictions apply network-wide and are not negotiable. Most local and regional businesses are fully eligible to advertise, including healthcare, food service, retail, auto, education, and professional services.
Campaigns are structured in 4-week increments, matching typical film rotation cycles. Many advertisers run one to three consecutive flights to build frequency across the 48,000 monthly impressions available in Lafayette. Shorter runs are possible, but 4 weeks is the standard unit for planning and pricing.
Call for pricing tailored to your dates, film slate, and targeting.
