1 theater · 16 screens
Cinema advertising on 16 screens in Lancaster, PA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Lancaster, PA is part of the Harrisburg-Lancaster-Lebanon-York market, with a population of 57,683 and a median household income of $63,421. The city has a median age of 31.9, which makes it a practical fit for brands targeting working-age adults with real purchasing power.
Cinema advertising in Lancaster runs through Manor 16, a single 16-screen theater, generating an estimated 32,000 monthly moviegoer impressions. That audience skews cord-cutting and multicultural, with attention levels that outperform social media, digital pre-roll, and connected TV by measurable margins. A 4-week campaign starts at $1,312, placing Lancaster in the Tier 3 CPM range of $37 to $45. For local businesses and regional brands looking to reach Lancaster consumers without the waste of broad TV buys, cinema offers a focused, high-attention environment at a cost that works for most advertising budgets.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,310 – $2,620 | Tier 3 market rates | up to 32,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Manor 16 runs between $1,312 and $2,624, depending on screen count and placement. Lancaster is a Tier 3 market with CPMs ranging from $37 to $45. With only one theater in the city, a single-theater buy and a citywide buy are the same investment.
Common advertisers include local restaurants, regional auto dealers, healthcare providers, universities, financial services companies, and retail brands. The lift data backs it up: quick-service restaurant campaigns show 2 to 3 times return on ad spend, auto advertisers see 34% increases in foot traffic, and retail brands report 53% incremental store visits.
Ads run on screen before the feature film, reaching seated audiences in a dark room with no scroll, no skip button, and no second screen. Lobby placements on digital displays are also available at some locations, adding exposure before audiences enter the auditorium.
Cinema audiences pay 6 to 16 times more attention than audiences on social and digital placements, and outperform connected TV and YouTube as well. Roughly 60% of Lancaster moviegoers are cord-cutters or cord-nevers, so many of them simply cannot be reached through traditional television buys.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted. These restrictions apply across the network regardless of local regulations. If your category isn't on that list, getting a campaign running is straightforward. Expect a few weeks for creative approval and scheduling.
A 4-week campaign is the standard entry point, long enough to build recall across Manor 16's 32,000 estimated monthly impressions. Brands focused on ongoing awareness often run consecutive 4-week flights. Shorter runs can work for event-based or promotional campaigns tied to specific release windows.
Call for pricing tailored to your dates, film slate, and targeting.
