1 theater · 14 screens
Cinema advertising on 14 screens in Lancaster, TX.
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Ice Age: Boiling Point
Feb 5
Narnia: The Magician's Nephew
Feb 12
The Exorcist: Martyrs
Mar 12
Sonic the Hedgehog 4
Mar 19
Godzilla x Kong: Supernova
Mar 26
The Legend of Zelda
Apr 30
Star Wars: Starfighter
May 28
How to Train Your Dragon 2
Jun 11
Spider-Man: Beyond the Spider-Verse
Jun 18
Shrek 5
Jun 30
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Lancaster, TX is in the southern Dallas-Ft. Worth metro, with a population just over 40,700 and a median household income of $67,584. The median age is 34.6, and residents average a 30-minute commute, making this an active, out-of-home audience.
Movies 14 Lancaster is the city's only cinema, with 14 screens and an estimated 14,946 monthly moviegoer impressions. For advertisers, that concentration means every campaign dollar works within a single, high-attention environment. Cinema audiences nationally are 60% cord-cutters or cord-nevers, skew toward multicultural households, and deliver attention levels 6 to 16 times higher than social and digital formats.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign in Lancaster typically runs $1,750 to $2,250, depending on how many screens you take and which placements you use.
Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.
Movies 14 Lancaster generates an estimated 14,946 moviegoer impressions per month across its 14 screens. These are in-seat, eyes-forward viewers, not people scrolling past a feed. Nationally, cinema ads deliver attention scores 2 to 6 times higher than live sports and 6 to 16 times higher than social media placements.
Common advertisers include quick-service restaurants, auto dealerships, healthcare providers, real estate agencies, entertainment venues, and retailers. QSR brands have seen 2 to 3 times return on ad spend through cinema placements. Auto advertisers have documented a 34% lift in dealership foot traffic from cinema campaigns.
Ad placements run on-screen during the pre-show, before the feature film, when the house lights are down and audiences are settled. Depending on the package, placements can also include lobby screens and other in-venue digital surfaces at Movies 14 Lancaster, extending exposure beyond the auditorium.
Lancaster's moviegoers are 60% cord-cutters or cord-nevers, so traditional TV spots miss a large portion of this audience entirely. Streaming ads compete with skip buttons and second screens. Cinema delivers a single-screen, no-skip environment with attention ratings that consistently outperform CTV and YouTube in third-party studies.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are all restricted from cinema placements. This applies across the network and is not specific to Lancaster. Advertisers in these categories cannot run on-screen campaigns regardless of budget or market. Confirm category eligibility before planning.
Call for pricing tailored to your dates, film slate, and targeting.