2 theaters · 16 screens
Cinema advertising on 16 screens in Layton, UT.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Layton, UT is a growing Salt Lake City-area market with 82,512 residents, a median household income of $99,188, and a median age of 32.5. That mix of young families and above-average purchasing power makes cinema advertising here unusually productive.
The city has two movie theaters, Layton Hills 9 and Cinemark Layton and XD, covering 16 screens and delivering an estimated 38,400 monthly moviegoer impressions. Advertisers in this Tier 2 market pay CPMs between $47 and $60, with 4-week campaigns starting around $898 for a single theater or $2,054 for full citywide coverage.
36% of residents hold a bachelor's degree or higher, and the average commute runs 22.8 minutes. Layton moviegoers tend to be decision-ready consumers. Cinema ads reach them in a lean-forward environment that consistently outperforms streaming, social, and live sports on measured attention.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $900 – $2,310 | Tier 2 market rates | up to 19,200 imps/theater |
| Citywide (all 2 theaters) | $2,050 – $4,110 | Tier 2 market rates | ~38,400 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater 4-week campaign at Layton Hills 9 or Cinemark Layton and XD runs between $898 and $2,311. Covering both theaters bumps that to $2,054 to $4,108 for the same period. CPMs in this Tier 2 market run $47 to $60, depending on screen count, placement type, and campaign timing.
Common advertisers include quick-service and full-service restaurants, auto dealerships, local healthcare providers, home services companies, gyms, and retailers. Cinema drives measurable results for these categories: national studies document a 34% lift in auto dealership foot traffic and 53% incremental retail visits.
Ads can run on screen before the feature film, on lobby digital displays, and in some cases on concession-area screens. Pre-show placement gets the most attention: it's full-screen, sound-on, and delivered to a seated audience with no skip option and nothing else competing for their eyes.
Cinema audiences in Layton mirror national trends: 60% are cord-cutters or cord-nevers, so standard TV buys won't reach them. Attention measurement studies show cinema outperforms live sports by 2 to 6 times and beats social and digital platforms by 6 to 16 times. CTV and YouTube also trail cinema on verified attention scores.
Most advertisers start with a 4-week campaign, the standard unit in Layton pricing. This window aligns with typical film cycles and gives the pre-show enough repetition to build recall. Brands running multi-month campaigns generally see stronger cumulative lift across foot traffic, search behavior, and purchase intent.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted in this cinema network. These restrictions apply across all screens at Layton Hills 9 and Cinemark Layton and XD. Advertisers in those categories should plan for alternative placements. All other standard retail, service, and brand categories are eligible.
Call for pricing tailored to your dates, film slate, and targeting.