1 theater · 3 screens
Cinema advertising on 3 screens in Le Mars, IA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Le Mars, IA gives advertisers direct access to a stable, mid-income audience through the Fremont Royal 3, the city's only movie theater. At a population of about 10,600, a median household income of $72,381, and a median age of 39, this is a community of established households with real purchasing power.
A 4-week cinema campaign in Le Mars reaches an estimated 4,800 monthly impressions across 3 screens, at CPM rates between $34 and $40. This is a Tier 4 market, which keeps entry costs low. Campaigns start at $177 for a 4-week run. For local businesses or regional brands targeting the broader Sioux City market, Le Mars offers an efficient, low-waste placement. Your ad runs in a focused, distraction-free environment, in front of an audience that skews younger than typical TV and streaming viewers and pays more attention than audiences on social, digital, and CTV formats.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $180 – $360 | Tier 4 market rates | up to 4,800 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at the Fremont Royal 3 runs between $177 and $355, depending on screen count and ad format. Estimated monthly impressions sit at 4,800, with a CPM range of $34 to $40. For local and regional advertisers, Le Mars is one of the more affordable cinema markets in the area.
Common advertisers include restaurants, auto dealerships, healthcare providers, home services, financial institutions, and retail brands. Cinema advertising works well for any business trying to reach adults 25 to 54 in a distraction-free setting. With a median household income of $72,381, Le Mars is a solid fit for considered purchases like vehicles, home improvement, and financial products.
Ads run on-screen before the feature film as part of a pre-show program. Placements can also include lobby formats such as digital displays or printed materials. The on-screen pre-show placement is the primary driver of results. It delivers your message to a seated audience with no skip button and few competing distractions.
Cinema attention ratings run 6 to 16 times higher than social and digital formats, and 2 to 6 times higher than live sports broadcasts. There is no ad-skipping and no second-screen competition. In documented national campaigns, cinema has driven a 34% lift in auto dealer foot traffic and a 53% increase in incremental retail visits.
A standard campaign runs 4 weeks, matching the typical film booking cycle at the Fremont Royal 3. Four weeks is enough to build frequency across the 4,800 monthly impressions available in Le Mars. Advertisers with ongoing goals often run back-to-back 4-week flights to maintain a consistent presence throughout a season or promotional period.
Yes. Cinema advertising does not accept campaigns for alcohol, tobacco, firearms, cannabis, or political candidates and ballot measures. These restrictions apply across the network regardless of market size. If your business falls outside these categories, approval is straightforward, and most local and regional advertisers qualify without issue.
Call for pricing tailored to your dates, film slate, and targeting.
