1 theater · 12 screens
Cinema advertising on 12 screens in Lima, OH.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Lima, OH gives advertisers direct access to a working-class, community-rooted audience of roughly 35,300 residents with a median age of 35.4. One theater serves the market: American Mall 12, with 12 screens generating an estimated 19,200 monthly moviegoer impressions.
Cinema advertising in Lima reaches people who are actually paying attention. Moviegoers sit through pre-show ads in a dark, phone-distraction-limited environment, producing attention scores 6 to 16 times higher than social and digital placements. With 60% of the national cinema audience classified as cord-cutters or cord-nevers, the theater screen covers a gap that broadcast and streaming cannot.
A 4-week campaign at American Mall 12 runs $710 to $1,420 depending on screen count and placement. For local businesses with modest budgets, that entry point makes cinema one of the most cost-efficient impression channels available in Allen County.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $710 – $1,420 | Tier 4 market rates | up to 19,200 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at American Mall 12 starts at $710 and goes up to $1,420, depending on how many screens you buy and which placement format you choose. Lima is a Tier 4 market with CPMs ranging from $34 to $40. That spend covers an estimated 19,200 monthly impressions across a single 12-screen location.
Auto dealerships, healthcare systems, restaurants, retailers, financial services companies, and home improvement businesses all advertise regularly in cinemas. The format has a track record with these categories: auto advertisers nationally have seen a 34% lift in foot traffic, and QSR brands have measured 2 to 3 times return on ad spend. For Lima businesses targeting everyday consumers, those are real numbers worth paying attention to.
Ads run in the pre-show sequence, before trailers and the feature film. That placement puts your brand in front of a seated audience in a dark auditorium, with nowhere else to look. Depending on your package, you can also add lobby and concession area placements to reach people outside the auditorium.
Cinema attention ratings run 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital formats. In a market like Lima, where 60% of moviegoers nationally have cut the cord, a portion of your audience cannot be reached through traditional broadcast. Cinema fills that gap with a verified, in-person impression.
Yes. Cinema advertising does not accept ads for alcohol, tobacco, tobacco alternatives, firearms, cannabis or cannabis-related products, or political campaigns and candidates. These restrictions apply across the network regardless of local regulations. Most mainstream local categories are fully eligible, including healthcare, food service, automotive, retail, and professional services.
Standard campaigns run in 4-week blocks, matching typical movie release cycles and audience turnover. At $710, a single-screen campaign is a realistic option for small and mid-size Lima businesses. For brands that want to build frequency and reinforce recall, campaigns can run across multiple 4-week periods.
Call for pricing tailored to your dates, film slate, and targeting.
