1 theater · 20 screens
Cinema advertising on 20 screens in Livonia, MI.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Livonia, MI is part of the Detroit market, with a population of 94,058 and a median household income of $96,317, well above national averages. The city skews older, with a median age of 45.1, and 40.5% of residents hold a bachelor's degree or higher. That mix of income, education, and age makes Livonia moviegoers a valuable audience for brands targeting established, purchase-ready consumers.
Livonia 20 is the city's only theater, but its 20 screens generate an estimated 48,000 monthly impressions. Cinema advertising here reaches audiences who are physically present and engaged before the film starts. National data shows moviegoers pay 2 to 6 times more attention to cinema ads than live sports, and 6 to 16 times more than social or digital placements. For advertisers targeting suburban Detroit households with real buying power, Livonia offers a focused, high-quality environment.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,570 – $5,140 | Tier 2 market rates | up to 48,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at the Livonia 20 runs between $2,568 and $5,136, depending on placement and format. Livonia falls in the Tier 2 pricing range, with CPMs between $47 and $60. Since there is only one theater in the city, a single-theater buy and a citywide buy are the same investment.
The Livonia 20 delivers an estimated 48,000 monthly moviegoer impressions across its 20 screens. That reach is based on actual in-theater attendance, not projected viewership estimates. For a market of roughly 94,000 residents, cinema advertising captures a substantial share of the local audience in one captive environment.
Common advertisers include local and regional QSR brands, auto dealerships, healthcare providers, retailers, financial services, and home improvement companies. Auto advertisers see a 34% lift in foot traffic after cinema campaigns, and retailers report 53% more incremental visits. Livonia's high median income makes it a natural fit for auto and financial brands.
Ads run in the pre-show sequence on the main screen before the feature film starts. The format is full-screen, sound-on, and unskippable, shown to a seated audience in a darkened room with no competing distractions. Lobby placements, including digital displays and poster positions, may also be available at the Livonia 20.
Roughly 60% of moviegoers nationally are cord-cutters or cord-nevers, so TV and streaming ads simply won't reach them. Cinema delivers a documented attention advantage: 2 to 6 times higher than live sports, and 6 to 16 times higher than social or digital formats. For Livonia's suburban, higher-income audience, cinema fills a gap that broadcast and streaming leave open.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are all restricted from cinema placements at this venue. Campaigns must also meet content standards appropriate for general audiences. Alluvit Media reviews all creative before placement to confirm compliance with theater and network guidelines.
Call for pricing tailored to your dates, film slate, and targeting.
