3 theaters · 52 screens
Cinema advertising on 52 screens in Long Beach, CA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Long Beach has nearly 460,000 residents, a median household income approaching $84,000, and a workforce that averages a 30-minute daily commute. That profile means real spending power, and the city's movie theater network reflects the demand. Three theaters, 52 screens, and an estimated 109,000 monthly moviegoer impressions give advertisers consistent, measurable reach inside one of Southern California's most economically active mid-size cities.
Long Beach sits within the broader Los Angeles metro and carries Tier 1 pricing. Top venues include Long Beach 26 with IMAX, Cinemark at the Pike Outlets and XD, and Marina Pacifica 12, each drawing distinct audience segments. Nationally, about 62% of cinema audiences are multicultural, 60% have cut or never had traditional pay TV, and attention rates run 6 to 16 times higher than social and digital placements. For advertisers trying to reach Long Beach consumers without getting buried in digital feed competition, cinema is a direct path in.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,150 – $6,420 | Tier 1 market rates | up to 36,487 imps/theater |
| Citywide (all 3 theaters) | $8,230 – $16,450 | Tier 1 market rates | ~109,461 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater, 4-week campaign in Long Beach runs approximately $2,148 to $6,416, depending on screen count and placement type. A citywide campaign covering all three theaters and 52 screens runs $8,225 to $16,450 for the same period. Pricing is based on Tier 1 CPM rates of $70 to $85, consistent with the broader Los Angeles market.
Common advertisers include quick-service restaurants, auto dealerships, healthcare providers, financial services, retail chains, and local entertainment venues. Auto brands running cinema ads have seen 34% increases in foot traffic. Retail advertisers have documented 53% more incremental store visits. If your business targets Long Beach consumers with disposable income and a median age of 36, cinema advertising is a natural fit.
Ads run on screen before the feature presentation, during the pre-show segment when audiences are already seated and watching. Venues like Long Beach 26 with IMAX and Cinemark XD also offer large-format screen options. Depending on the theater and campaign structure, on-lobby digital displays and other in-venue placements can supplement the on-screen buy.
Cinema delivers attention ratings 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital platforms, beating CTV and YouTube benchmarks as well. And with 60% of moviegoers having cut or never subscribed to traditional TV, cinema reaches Long Beach households that broadcast and cable buys simply miss.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not permitted through this network. These restrictions apply across all three Long Beach theaters, regardless of campaign size or budget. Advertisers in those categories will need to look elsewhere. All other major industry verticals, including healthcare, retail, finance, and food service, are eligible to run.
Across all three theaters and 52 screens, Long Beach generates an estimated 109,461 monthly moviegoer impressions. That audience skews younger than most media channels, with a national median moviegoer age of 30, and includes a high share of multicultural and family co-viewing households. A citywide 4-week buy captures the full reach of that monthly traffic.
Call for pricing tailored to your dates, film slate, and targeting.
