1 theater · 12 screens
Cinema advertising on 12 screens in Lufkin, TX.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Lufkin, TX gives advertisers direct access to a mid-size East Texas market of roughly 34,000 residents with a median age of 33.4 and a household income of $56,722. One theater serves the city: Lufkin Stadium 12, a 12-screen venue that generates an estimated 19,200 moviegoer impressions each month. That concentration means every campaign dollar works in one focused location.
Cinema advertising in Lufkin falls within a Tier 4 market, with CPMs ranging from $34 to $40. A 4-week campaign starts at $710 and tops out at $1,420 depending on screen count and placement. The audience skews young, with a national median moviegoer age of 30, and 60% are cord-cutters who are hard to reach through traditional cable. For local and regional advertisers targeting working-age adults in the Tyler-Longview market, Lufkin Stadium 12 offers a captive, high-attention environment that TV and social simply cannot replicate.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $710 – $1,420 | Tier 4 market rates | up to 19,200 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Lufkin Stadium 12 runs between $710 and $1,420, depending on the number of screens and ad placement selected. The market CPM falls between $34 and $40. With only one theater in the city, a single-theater buy and a citywide buy are the same investment.
The theater produces an estimated 19,200 monthly moviegoer impressions across its 12 screens. Over a standard 4-week campaign, that's a substantial portion of Lufkin's 34,000 residents, plus additional audiences drawn from surrounding communities in the Tyler-Longview market.
Placements include the pre-show on-screen segment before the feature film, lobby displays, and digital menu boards depending on the theater's setup. The on-screen pre-show reaches a captive audience seated in a dark room with no way to skip, delivering attention levels 2 to 6 times higher than live sports and up to 16 times higher than social media.
Local and regional businesses across automotive, restaurants, healthcare, home services, and retail consistently see strong results from cinema advertising. Nationally, cinema campaigns have driven a 34% lift in auto dealer foot traffic and a 53% increase in incremental retail visits. QSR brands have seen returns 2 to 3 times their ad spend.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted for cinema placements. These restrictions apply across the ad network. Most local service businesses, retailers, healthcare providers, and consumer brands fall well outside these categories and face no restrictions.
Cinema reaches a younger, harder-to-find segment. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, so traditional TV largely misses them. Streaming ads get skipped or ignored on a second screen. Cinema ads run in a distraction-free environment, and that translates into documented attention advantages over CTV, YouTube, and digital social formats.
Call for pricing tailored to your dates, film slate, and targeting.
