1 theater · 13 screens
Cinema advertising on 13 screens in Mansfield, TX.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Mansfield, TX sits in the southern arc of the Dallas-Fort Worth metro, with a population of 75,398 and a median household income of $116,590, well above national averages. The city skews toward established families: median age of 36.4, nearly half of residents holding a bachelor's degree or higher, and an average commute of 28 minutes.
Cinema advertising in Mansfield runs through one theater, Cinemark 12 Town Center with XD, operating 13 screens. That footprint generates an estimated 34,286 moviegoer impressions each month. Advertisers get direct access to a high-income, educated suburban audience that is out of the house and off their phones. A 4-week campaign starts at $1,687, making Mansfield one of the more efficient entry points in the DFW market for brands that care more about audience quality than raw volume.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $1,690 – $3,380 | Tier 1 market rates | up to 34,286 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week cinema advertising campaign in Mansfield runs between $1,687 and $3,375, depending on screen count, placement type, and frequency. With 13 screens and roughly 34,286 monthly impressions, the cost per thousand lands between $70 and $85, consistent with Tier 1 DFW market pricing.
Local and regional advertisers run heavily here: home services, healthcare, auto dealerships, restaurants, and financial services. Retail brands show up too, since cinema audiences in suburban markets like Mansfield tend to be active shoppers with disposable income. National brands use local cinema placements to reinforce DFW-wide campaigns.
Ads run on screen before the feature film during the pre-show. It's a full-motion, full-sound placement on a large format screen, viewed in a darkened room with no competing notifications or second screens. Some campaigns also include lobby placements such as posters, digital displays, and sampling opportunities.
Cinema delivers attention ratings 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital ads. Mansfield moviegoers skew younger than Netflix or Hulu audiences, and 60 percent are cord-cutters who are hard to reach on traditional TV. There is no skip button, no algorithm filtering your ad out.
Most advertisers start with a 4-week campaign, the standard minimum. That window covers multiple release cycles and builds frequency with the local audience. Nationally, documented outcomes include a 34 percent lift in auto dealership foot traffic and a 53 percent increase in incremental retail visits, results that typically show up within a single campaign period.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema. These restrictions apply regardless of campaign budget or creative approach. If your business falls into one of these categories, cinema is not the right channel. For every other category, there are no unusual restrictions specific to the Mansfield location.
Call for pricing tailored to your dates, film slate, and targeting.
