1 theater · 11 screens
Cinema advertising on 11 screens in Mohegan Lake, NY.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Mohegan Lake, NY is part of the New York market, one of the most competitive and high-value advertising environments in the country. The main cinema advertising venue here is Cortlandt Town Stadium Center, an 11-screen theater with an estimated 35,200 monthly moviegoer impressions.
Cinema advertising in Mohegan Lake is priced at Tier 1 CPM rates of $70 to $85, consistent with the surrounding New York market. A 4-week campaign runs between $2,728 and $5,456 depending on format and screen count. That spend reaches an audience that skews younger than streaming platforms, with 60% identifying as cord-cutters or cord-nevers and 62% multicultural. Attention scores run 2 to 6 times higher than live sports. For brands targeting Westchester County and the broader Hudson Valley corridor, this single-theater market offers concentrated, measurable reach.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,730 – $5,460 | Tier 1 market rates | up to 35,200 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Cortlandt Town Stadium Center runs between $2,728 and $5,456, depending on placement format and number of screens. Mohegan Lake is priced at Tier 1 CPM rates of $70 to $85, in line with the New York market. Alluvit Media can put together a package that fits your budget and goals.
The theater generates an estimated 35,200 monthly moviegoer impressions across its 11 screens. These are ticket-buying audiences in a focused, distraction-free environment. Attention metrics for cinema advertising run 6 to 16 times higher than social and digital placements, so each impression carries more weight than comparable reach on other channels.
Cinema ad placements include pre-show on-screen spots that run before the feature film, lobby digital displays, and in some locations, concession area screens. Pre-show placements are the highest-attention format, running in a curated sequence after audiences are seated. There is no remote control, no skip button, and no second screen competing for attention.
Cinema reaches audiences that are increasingly hard to find on traditional TV. Sixty percent of moviegoers are cord-cutters or cord-nevers. Cinema attention scores beat both CTV and YouTube, and documented campaign outcomes include a 34% lift in auto dealership foot traffic and a 53% increase in incremental retail visits. For Westchester-area brands, the theater is a direct line to a local audience that showed up, put the phone down, and paid attention.
Common advertisers include restaurants and QSR chains, auto dealers, healthcare providers, financial services, local retailers, and regional service businesses. QSR campaigns have documented 2 to 3 times return on ad spend in cinema environments. Families make up about 50% of moviegoers, and that co-viewing dynamic makes theaters particularly effective for household-level brand messaging.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted in cinema placements. These restrictions apply across the network regardless of local regulations. If your category raises compliance questions, Alluvit Media will confirm eligibility before any campaign work begins, so there are no surprises.
Call for pricing tailored to your dates, film slate, and targeting.
