1 theater · 12 screens
Cinema advertising on 12 screens in Montclair, CA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Montclair, CA falls within the Los Angeles market, giving advertisers access to a media-savvy, diverse audience with real purchasing power. The city's median household income of $76,338 and median age of 33.5 point to a strong consumer demographic. With a mean commute of 30.4 minutes, residents here actively seek out local entertainment, including the Montclair Place 12.
That single theater delivers an estimated 42,228 monthly moviegoer impressions across 12 screens. It's a focused buy, but a meaningful one in a dense Southern California corridor. Cinema advertising here reaches an audience that skews younger than most streaming platforms: 60% identify as cord-cutters or cord-nevers, and 62% come from multicultural backgrounds. For local and regional brands looking to build awareness in the eastern Los Angeles market without paying for a broad metro buy, Montclair offers a direct, high-attention channel at a defined price point.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,990 – $5,990 | Tier 1 market rates | up to 42,228 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week cinema advertising campaign in Montclair runs between $2,993 and $5,986, depending on spot length and placement tier. That range covers the full Montclair market, which has one theater. The CPM falls between $70 and $85, consistent with other Tier 1 Los Angeles market placements.
Common advertisers include quick-service restaurants, auto dealerships, healthcare providers, local retailers, gyms, and financial services brands. Cinema works particularly well for businesses that depend on foot traffic. QSR advertisers typically see 2 to 3 times their spend returned, and retail brands have recorded 53% incremental visits from cinema campaigns.
Cinema delivers attention ratings 6 to 16 times higher than social and digital placements, and outperforms CTV and YouTube in measured engagement. Moviegoers are seated in a dark room with no second screen and no skip button. For a local Montclair buy, that kind of focused attention is hard to replicate at a comparable budget.
Ads run on screen during the pre-show segment before the feature film. Depending on the package, placements can include the on-screen slideshow, the digital pre-show reel, or full-motion spots in the final minutes before the movie starts. Placements closer to showtime get more attention and cost more.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted through this channel. These restrictions apply market-wide and are not specific to Montclair. Most local and regional businesses, including healthcare, food and beverage, auto, retail, and professional services, are eligible without issue.
A 4-week campaign is the standard entry point, delivering roughly 42,000 impressions across Montclair's moviegoing audience. For brands building awareness over time, running consecutive 4-week flights through a quarter tends to improve recall and response. Shorter bursts work well for event-based or promotional campaigns with a defined end date.
Call for pricing tailored to your dates, film slate, and targeting.
