1 theater · 7 screens
Cinema advertising on 7 screens in Morganton, NC.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Morganton, NC gives advertisers direct access to 17,541 residents through cinema advertising at Morganton 7, the city's only theater, with 7 screens and an estimated 16,800 monthly moviegoer impressions. It's a consistent local audience in a high-attention environment that outperforms social media and streaming by a significant margin.
The Morganton market has a median household income of $49,434 and a median age of 38.5, a practical fit for advertisers targeting working adults and families. The city falls within the broader Charlotte market, so campaigns are priced at a Tier 2 CPM of $47 to $60. A 4-week campaign runs between $898 and $1,797, giving local and regional brands an efficient, measurable entry into cinema advertising without the price tag of a larger metro placement.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $900 – $1,800 | Tier 2 market rates | up to 16,800 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Morganton 7 runs between $898 and $1,797, depending on the number of screens and ad frequency selected. CPM falls between $47 and $60 for a market delivering roughly 16,800 monthly impressions, which is competitive for a local buy. Smaller budgets still get real reach, since pricing scales with campaign scope.
Quick-service restaurants, auto dealerships, healthcare providers, retail stores, and financial services advertisers are all active in theater markets like Morganton. Nationally, cinema campaigns have driven a 34% lift in auto dealership foot traffic and a 53% increase in incremental retail visits, making it a strong channel for advertisers who need to move people to act.
Ads run in the pre-show segment before the feature film begins. It's a full-motion, full-audio placement shown to a captive audience in a darkened room with no scrolling and no skipping. Cinema advertising delivers attention ratings 6 to 16 times higher than social and digital placements, and 2 to 6 times higher than live sports.
Cinema reaches an audience that is 60% cord-cutters or cord-nevers, so TV and streaming ads simply don't reach them. The median moviegoer age is 30, younger than Netflix, Hulu, and NFL audiences. In a smaller market like Morganton, cinema puts your ad in front of a focused, non-skippable environment that mass digital buys can't replicate.
Yes. Cinema advertising does not accept campaigns for alcohol, tobacco, firearms, cannabis, or political candidates and ballot initiatives. These restrictions apply in every market and theater. Advertisers in those categories will need to look at other media channels. All other major industries, including healthcare, finance, food service, and home services, are eligible to run.
The standard campaign window is 4 weeks, matching typical film rotation cycles and giving advertisers consistent exposure across multiple screenings. Longer flights are available for brands that want sustained presence. With 7 screens and steady monthly traffic, a 4-week run in Morganton delivers reliable frequency without a large budget commitment.
Call for pricing tailored to your dates, film slate, and targeting.
