1 theater · 5 screens
Cinema advertising on 5 screens in Morton, IL.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Morton, IL is part of the Peoria-Bloomington media market, with a population of 16,503 and a median household income of $87,760, well above national averages. Nearly 43% of residents hold a bachelor's degree or higher, and the median age is 40.7, skewing toward established, middle-aged consumers.
Morton Cinemas is the city's only movie theater. It runs 5 screens and delivers an estimated 8,000 monthly impressions to local moviegoers. A 4-week advertising campaign costs $296 to $592, depending on screen count and placement format. That puts Morton in the Tier 4 market range, with CPMs between $34 and $40.
Cinema advertising here reaches people who are hard to find through traditional TV or streaming. Roughly 60% of moviegoers have cut the cord or never subscribed to cable. Attention metrics for cinema also outperform live sports, social media, and connected TV by a significant margin.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $300 – $590 | Tier 4 market rates | up to 8,000 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Morton Cinemas runs between $296 and $592, depending on how many of the 5 screens you buy and which ad format you choose. Morton is a Tier 4 market with CPMs between $34 and $40, making it one of the more cost-efficient options for local advertisers in the Peoria-Bloomington region.
Local and regional businesses across many categories run cinema campaigns: auto dealerships, restaurants, healthcare providers, financial services, home services, and retailers. Morton's median household income of $87,760 and high rate of college-educated residents make it a strong market for businesses targeting financially stable adults.
Ads run on screen before the feature film begins, during the pre-show segment that plays while the audience is seated. Placements can also include lobby screens and other in-theater formats. On-screen pre-show ads consistently outperform other channels on attention: rates run 2 to 6 times higher than live sports and up to 16 times higher than social media.
About 60% of moviegoers in Morton don't have cable and can't be reached through traditional TV advertising. Cinema fills that gap. Attention rates for cinema ads exceed both connected TV and YouTube, and documented campaigns have produced results like a 34% lift in auto dealer foot traffic and 53% more incremental retail visits compared to control groups.
Yes. Cinema advertising has category restrictions that apply nationwide. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted. If your business falls into one of these categories, cinema placements are not available regardless of market or budget.
Morton Cinemas generates an estimated 8,000 moviegoer impressions per month across its 5 screens, and a 4-week campaign captures that full audience cycle. Cinema audiences skew younger than traditional TV viewers, with a national median age of 30. They also trend heavily toward families, which fits Morton's stable, family-oriented demographic profile.
Call for pricing tailored to your dates, film slate, and targeting.
