1 theater · 6 screens
Cinema advertising on 6 screens in Mount Shasta, CA.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Mount Shasta, CA has a population of roughly 3,200 and a median age of 53. It's a tight-knit community where local awareness matters. The Mt Shasta Cinema operates 6 screens and delivers an estimated 9,600 moviegoer impressions per month, giving advertisers a consistent, concentrated audience in a small market.
A 4-week cinema campaign here starts at $355, a low entry point for local businesses and regional brands. Cinema audiences in markets like this tend to be attentive and present. Research shows attention levels run 6 to 16 times higher than social and digital placements. For businesses serving the Medford-Klamath Falls market, Mount Shasta offers an affordable way into cinema advertising with measurable reach. About 30% of residents hold a bachelor's degree or higher, and the median household income is near $48,000, giving advertisers a clear picture of who they're reaching.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $360 – $710 | Tier 4 market rates | up to 9,600 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater 4-week campaign at Mt Shasta Cinema costs between $355 and $710, depending on screen count and placement options. At 9,600 estimated monthly impressions, the CPM works out to $34 to $40, competitive for a targeted local audience in a Tier 4 market.
Local restaurants, healthcare providers, real estate offices, auto dealers, and regional service businesses are common advertisers in small markets like Mount Shasta. National brands targeting the Medford-Klamath Falls region also use cinema to reach specific communities. Any business that depends on local awareness and consistent foot traffic is a practical fit.
Ads run on screen during the pre-show segment before the feature film begins. This puts your message in front of a seated audience in a dark room, with no second screens competing for attention. Some campaigns also include lobby placements, depending on availability at the specific location.
Cinema delivers a captive audience that cannot skip or scroll past your ad. Research shows attention levels in theaters run 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital formats. In a market the size of Mount Shasta, 60% of moviegoers are cord-cutters, so TV spots will not reach them at all.
The standard campaign unit is 4 weeks, which aligns with typical theatrical runs and gives your message enough exposure to build frequency. Some advertisers run back-to-back 4-week periods to maintain presence across a full season. In a small market like Mount Shasta, a single 4-week flight can reach a significant share of the local audience.
Yes. Cinema advertising does not accept ads for alcohol, tobacco, firearms, cannabis, or political campaigns. These restrictions apply nationally across the theater network and cannot be negotiated at the local level. If your business falls outside these categories, the approval process is straightforward and campaigns can typically launch within a few weeks.
Call for pricing tailored to your dates, film slate, and targeting.
