1 theater · 8 screens
Cinema advertising on 8 screens in Mount Vernon, IL.
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Ice Age: Boiling Point
Feb 5
Narnia: The Magician's Nephew
Feb 12
The Exorcist: Martyrs
Mar 12
Sonic the Hedgehog 4
Mar 19
Godzilla x Kong: Supernova
Mar 26
The Legend of Zelda
Apr 30
Star Wars: Starfighter
May 28
How to Train Your Dragon 2
Jun 11
Spider-Man: Beyond the Spider-Verse
Jun 18
Shrek 5
Jun 30
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Mount Vernon, IL is part of the Paducah-Cape Girardeau-Harrisburg market, with a population of roughly 14,500 and a median household income just above $52,700. One theater serves this community: Mt Vernon 8, with 8 screens and an estimated 12,800 monthly moviegoer impressions. That is a focused local audience arriving with intent.
Cinema advertising here reaches residents with a median age of 39. Short commutes and a tight local economy mean people lean on nearby businesses, which matters when you're choosing where to spend an ad budget. National data confirms moviegoers skew younger than most TV audiences, are 62% multicultural, and include 50% co-viewing families. Attention scores run 6 to 16 times higher than social and digital placements.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign in Mount Vernon typically runs $1,250 to $1,950, depending on how many screens you take and which placements you use.
Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.
Mt Vernon 8 generates an estimated 12,800 moviegoer impressions per month across its 8 screens. These are in-seat, pre-show viewers, not passive scroll-by exposures. Nationally, cinema attention ratings run 2 to 6 times higher than live sports and 6 to 16 times higher than social or digital placements.
Ads run on screen during the pre-show sequence, before the film starts. It's a full-screen, full-sound format. The audience is seated in a dark room with nothing to do but watch, and there's no skip option. Depending on your format and the campaign package you select, placements can include static slides or video spots.
Common advertisers include restaurants and QSR brands, auto dealers, healthcare providers, retailers, financial services firms, and local service businesses. The results tend to be strong across these categories. Nationally, QSR advertisers have seen 2 to 3 times return on spend, auto campaigns have driven 34% increases in foot traffic, and retail advertisers have recorded 53% incremental store visits.
Local TV and streaming audiences in smaller markets like Mount Vernon skew older, increasingly fragmented, and largely ad-avoidant. About 60% of moviegoers nationally are cord-cutters or cord-nevers, which makes cinema one of the few video environments where you can still reach them. Attention levels and recall rates consistently outperform both TV and CTV formats.
Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted through cinema ad programs. These restrictions apply across the network regardless of local regulations. Most business categories are fully eligible to run, including healthcare, food service, retail, home services, and automotive.
Call for pricing tailored to your dates, film slate, and targeting.