1 theater · 14 screens
Cinema advertising on 14 screens in Myrtle Beach, SC.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Myrtle Beach has a population of 37,214, but its tourism-driven economy means local businesses compete hard for consumer attention year-round. Cinema advertising at Cinemark at Myrtle Beach puts your message in front of roughly 22,400 moviegoers per month across 14 screens. The audience skews older than the national cinema median, with a local median age of 47 and household incomes around $53,679.
This is a Tier 4 market with CPMs ranging from $34 to $40, making it one of the more cost-efficient options for reaching Grand Strand residents and visitors. A 4-week campaign starts at $828. Cinema delivers attention levels 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital placements. For retail, restaurant, and service businesses in the Myrtle Beach-Florence market, that kind of engagement is hard to match at this price point.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $830 – $1,660 | Tier 4 market rates | up to 22,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at Cinemark at Myrtle Beach runs between $828 and $1,657, depending on ad format and placement. There is one theater in the city, so single-theater and citywide pricing are the same. CPMs fall in the $34 to $40 range, consistent with a Tier 4 market of this size.
Myrtle Beach's cinema draws an estimated 22,400 moviegoer impressions per month across 14 screens. That number comes from actual attendance patterns, giving you a concrete baseline for projecting reach before committing to a budget.
Local restaurants, auto dealerships, real estate agencies, healthcare providers, tourism operators, and retail shops are common advertisers. National brands use cinema to reinforce broader campaigns. Any business targeting Grand Strand residents or seasonal visitors will find the high-attention cinema environment works in their favor.
Cinema delivers attention ratings 2 to 6 times higher than live sports, and 6 to 16 times higher than social and digital channels. 60% of moviegoers are cord-cutters or cord-nevers, meaning cinema reaches adults who rarely appear in traditional TV buys. That makes it a practical complement to an existing local media plan, or a standalone channel in its own right.
Ad placements include the pre-show on-screen segment shown before trailers begin, lobby screens, and other in-venue touchpoints. The on-screen pre-show gets the most attention: audiences are seated and focused, with fewer distractions than nearly any other media format.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not permitted in cinema. If your business falls into one of those categories, cinema is not an available channel. For all other industries, standard creative guidelines apply, and Alluvit Media can walk you through the format requirements.
Call for pricing tailored to your dates, film slate, and targeting.
