1 theater · 12 screens
Cinema advertising on 12 screens in Nanuet, NY.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Nanuet, NY is a Rockland County community of just over 20,000 people with a median household income of $113,582, well above national averages. The median age is 43.8, and 42.8% of residents hold a bachelor's degree or higher. These are established, educated adults with real purchasing power.
The Nanuet Mall 12 is the only movie theater in the area, with 12 screens and an estimated 38,400 monthly moviegoer impressions. As part of the broader New York market, Nanuet qualifies as a Tier 1 placement, with CPMs ranging from $70 to $85. A 4-week campaign runs between $2,976 and $5,952 depending on format and screen count. For brands targeting suburban New York consumers with disposable income and a reason to pay attention, this theater offers a focused environment that digital and streaming channels consistently fail to match.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $2,980 – $5,950 | Tier 1 market rates | up to 38,400 imps/theater |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A 4-week campaign at the Nanuet Mall 12 runs between $2,976 and $5,952. Nanuet is priced as a Tier 1 New York market, with CPMs between $70 and $85. Final cost depends on the number of screens selected and the ad format. With only one theater in the city, the single-theater and citywide campaign budgets are the same.
Local and regional businesses in categories like auto dealerships, retail, healthcare, home services, financial services, and restaurants tend to perform consistently well. The numbers back this up: auto advertisers have seen a 34% lift in foot traffic nationally, and retail brands a 53% increase in incremental visits from cinema placements. Nanuet's adult audience skews high-income and well-educated, which makes premium and considered-purchase categories a particularly strong fit.
Ads run on screen before the feature film begins, inside a pre-show program that plays while the auditorium fills. The placement puts a seated audience in a dark room with no second screens and no skip button. Attention ratings for cinema run 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital placements.
Roughly 60% of moviegoers nationally are cord-cutters or cord-nevers, so traditional TV and most streaming buys simply don't reach them. Cinema also delivers verified, in-person attention with no ad-blocking and no scrolling. For a suburban New York audience like Nanuet's, that's a real gap that TV and streaming leave open.
The standard entry point is a 4-week campaign, which gives your message enough frequency to build recognition among Nanuet Mall 12's rotating audience. Campaigns can run longer to sustain presence during a product launch or seasonal window. Most brands see the strongest results when they time campaigns around high-traffic film releases.
Yes. Cinema advertising does not accept ads for alcohol, tobacco, cannabis, firearms, or political candidates and ballot initiatives. These restrictions apply regardless of local or state regulations. If your business falls into one of these categories, cinema is not an available channel. All other standard business categories are generally eligible to advertise.
Call for pricing tailored to your dates, film slate, and targeting.
