1 theater · 12 screens

Movie Theater Advertising in Napa, CA

Cinema advertising on 12 screens in Napa, CA.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

12

Screens

26,400

4-Week Impressions (est.)

79K

City Population

Napa, CA is one of the most recognizable regions in the country, with a population of nearly 79,000 and a median household income of $102,231. The local audience skews toward established, educated adults: median age 41.2, with 36.7% holding a bachelor's degree or higher. That profile is exactly what premium advertisers want.

The city has one movie theater, Century Napa Valley and XD, with 12 screens and an estimated 38,400 moviegoer impressions per month. For brands targeting affluent Northern California consumers with high attention and documented purchase intent, cinema advertising in Napa delivers reach that digital and streaming platforms consistently struggle to match.

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

What does it cost to advertise at movie theaters in Napa?

A 4-week campaign in Napa typically runs $3,300 to $3,800, depending on how many screens you take and which placements you use.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

Who typically advertises in Napa movie theaters?

Local and regional businesses in auto, real estate, financial services, dining, retail, and hospitality are well-positioned to advertise here, given Napa's median household income of $102,231. National brands use cinema in Napa to reach the broader San Francisco-Oakland-San Jose market. The audience's income and education levels make it a natural fit for premium and lifestyle advertisers.

Where exactly does my ad appear in the theater?

Ads run on screen before the feature film as part of the pre-show program. Every person in the auditorium sees your ad on a large-format screen with full sound. No skip buttons, no second-screen distractions, no ad blockers. Cinema delivers attention ratings 2 to 6 times higher than live sports and 6 to 16 times higher than social and digital placements.

How does cinema advertising compare to TV or streaming for reaching Napa audiences?

Cinema reaches a younger audience than most TV or streaming options. The median moviegoer age nationally is 30, and 60% of moviegoers are cord-cutters or cord-nevers, so they're largely unavailable through traditional cable buys. Napa's median age is 41.2, which means cinema fills a real gap in the media mix by pulling in audiences that broadcast and streaming routinely miss.

How long should a cinema advertising campaign run in Napa?

A standard campaign runs four weeks, matching typical film cycles and giving your message enough frequency to build recall. Brands with ongoing awareness goals often run campaigns across multiple four-week flights. At 38,400 estimated monthly impressions in Napa, a consistent schedule adds up fast.

Are there any industries that cannot advertise in Napa movie theaters?

Yes. Cinema advertising networks do not accept ads for alcohol, tobacco, cannabis, firearms, or political candidates and ballot measures. These restrictions apply at Century Napa Valley and XD and across the broader network. If your business falls into one of these categories, cinema is not a viable channel regardless of budget or campaign goals.

Ready to advertise in Napa?

Call for pricing tailored to your dates, film slate, and targeting.