2 theaters · 20 screens
Cinema advertising on 20 screens in Norman, OK.
The Mandalorian & Grogu
May 22
Toy Story 5
Jun 19
Moana (Live Action)
Jul 10
The Odyssey
Jul 17
Spider-Man: Brand New Day
Jul 31
Coyote vs. Acme
Aug 28
The Cat in the Hat
Nov 6
The Hunger Games: Sunrise on the Reaping
Nov 20
Avengers: Doomsday
Dec 18
Dune Part Three
Dec 18
Jumanji 3
Dec 25
Poster art courtesy of IMDb · © respective studios · used for editorial reference.
Norman is a college-driven market with a younger-than-average population, a median age of 31.6, and 46.2% of residents holding a bachelor's degree or higher. At 128,714 people and a median household income of $65,060, the city supports consistent discretionary spending and steady moviegoing traffic across its two theaters: Spotlight Stadium 14 and Robinson Crossing 6.
Those 20 screens generate an estimated 40,000 monthly moviegoer impressions, reaching a captive audience before any film begins. As part of the broader Oklahoma City market, Norman qualifies as a Tier 3 cinema advertising market with CPMs ranging from $37 to $45. A single-theater 4-week campaign starts at $492, while a citywide buy covering both locations runs $1,640 to $3,280. For local businesses, regional brands, or national advertisers targeting educated younger adults, Norman's theater footprint delivers measurable reach at a predictable cost.
Real ranges for a 4-week :30 campaign. Final pricing depends on theaters selected, seasonality, and the 2026 film slate.
| Buy type | 4-week cost | CPM range | Reach |
|---|---|---|---|
| Single theater | $490 – $2,300 | Tier 3 market rates | up to 20,000 imps/theater |
| Citywide (all 2 theaters) | $1,640 – $3,280 | Tier 3 market rates | ~40,000 total |
Add-ons (Streaming Extension, Lobby Network, Digital Retargeting) priced separately. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Choose what fits your campaign — on-screen, in-lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
A single-theater 4-week campaign in Norman runs $492 to $2,296, depending on screen count and placement. Running across both Spotlight Stadium 14 and Robinson Crossing 6 costs $1,640 to $3,280 for a 4-week citywide buy. CPMs fall between $37 and $45, consistent with Tier 3 market pricing.
Common advertisers include restaurants, auto dealers, healthcare providers, universities, financial services, and retailers. Norman's large student and young professional population makes it a strong fit for brands targeting 21 to 40 year olds. Auto advertisers using cinema have seen 34% increases in foot traffic nationally, and retail brands have documented 53% incremental visit lifts.
Ads run on screen before the feature film, typically within a pre-show program that plays before the trailers. The placement is full-screen and high-definition, in a dark room with no competing distractions. Cinema advertising delivers 2 to 6 times the attention of live sports and 6 to 16 times that of social and digital placements.
Unlike television or streaming, cinema audiences cannot skip, mute, or scroll past your ad. Nationally, 60% of moviegoers are cord-cutters or cord-nevers, so they are largely unreachable through traditional TV. Cinema attention scores consistently outperform CTV and YouTube, making it a strong complement or alternative to digital campaigns.
Yes. Alcohol, tobacco, firearms, cannabis, and political advertising are not accepted on the theater ad network. This applies to all locations, including Spotlight Stadium 14 and Robinson Crossing 6. Campaigns must be reviewed and approved before they run, so plan for at least two to three weeks of lead time.
Norman's two theaters generate an estimated 40,000 monthly moviegoer impressions across 20 screens. Nationally, cinema audiences skew young, with a median age of 30, and are 62% multicultural and 50% co-viewing families. In Norman, that profile maps closely to the city's actual population: a younger, college-educated resident base shaped by the University of Oklahoma.
Call for pricing tailored to your dates, film slate, and targeting.
